Trend cluster
Category

Modern
Wanderer

Gypsy-inspired fashions offer a glamorous, free-spirited aesthetic.

Gypsy-Inspired LookbooksFree-Spirited Countryside ShootsWhimsical Gypsy PhotographyModern Gypsy EnsemblesLuxe Bohemian Menswear

Trend

What is the Modern Wanderer trend?

Modern Wanderer: The image of the gypsy is associated with enchantment, mystery and allure, all of which designers are translating into contemporary couture. Creating looks based on luxe, printed headscarves, chunky gold jewelry and full, floor-sweeping skirts, designers are providing the modern fashion consumer with the chance to feel like a beautiful, free-spirited wanderer -- a welcome divergence from the more corporate and clean-cut aesthetic dictating today's attire.

Trend themes

Themes within the Modern Wanderer trend

Three behaviours holding the trend together
01

Bohemian fashion

Designers are creating contemporary couture based on luxe, printed headscarves, chunky gold jewelry and full, floor-sweeping skirts to provide the modern fashion consumer with an opportunity to feel like a beautiful, free-spirited wanderer.

02

Tribal-inspired shoots

Photo shoots inspired by tribal and ethnic wear are creating new aesthetics, and incorporating fresh, forest settings to bring out greater flamboyance in the clothing.

03

Luxe bohemian menswear

Fashion designers are challenging traditional menswear ideals with bohemian ensembles and accessories, fusing modern aesthetics with rich textures, eye-catching accents and eclectic layering.

Industry implications

What the Modern Wanderer trend means for industry

Where the trend changes the playbook
For

Fashion

Bohemian fashion and new aesthetics inspired by tribals and ethnic wear offer a way for fashion designers to provide luxurious and comfortable clothing options.

For

Photography

Tribal inspired shoot in forest environment present unique opportunities for photographers to capture the beauty and joy of new aesthetics.

For

Luxury lifestyle

Luxe bohemian menswear offers an opportunity for designers to create a modern and luxurious lifestyle brand with a unique aesthetic.

Trend signals

Trend signals for Modern Wanderer

Trend score 6.2 out of 10, from popularity 87%, activity 92%, freshness 8%.

Popularity87%
Activity92%
Freshness8%
Audience
10%Men
90%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe

Evidence

Examples of the Modern Wanderer trend

7 featured examples from Jun 3, 2011 to Mar 22, 2012
Gypsy-Inspired Lookbooks
CategoryFashion

Gypsy-Inspired Lookbooks

The Lilya Autumn/Winter 2012 Captures are Free-Spirited

Fashion industry players can explore eco-fashion and conscious consumerism by adopting sustainable working practices while taking advantage of technology to enhance their designs.

Free-Spirited Countryside Shoots
CategoryFashion

Free-Spirited Countryside Shoots

Raquel Zimmermann Stars in an Editorial for Vogue US April 2012

The fashion industry can capitalize on the bohemian and maxi dress trends for their upcoming collections, appealing to a wider demographic looking for comfortable and unique style…

Whimsical Gypsy Photography
CategoryFashion

Whimsical Gypsy Photography

Caroline Trentini by Fabio Bartelt Shoot is Inspired by Art Deco

Explore how fashion photographers can incorporate whimsical gypsy and Art Deco influences to create visually stunning images.

Modern Gypsy Ensembles
CategoryFashion

Modern Gypsy Ensembles

The Free People June 2011 Campaign is a Little Slack and Slinky

The Fashion industry has an opportunity to tap into the increasing demand for relaxed and unconventional bohemian fashion.

Luxe Bohemian Menswear
CategoryFashion

Luxe Bohemian Menswear

The Tom Rebl Fall/Winter 2012/2013 Collection is Eccentric

Luxurious and eclectic menswear can bring innovation in the fashion industry, pushing the boundaries of what is conventionally prescribed for men's attire.

Generational Nomad Shoots
CategoryFashion

Generational Nomad Shoots

The Renegades Editorial for The Wild Magazine is Rugged and Raw

Fashion brands can explore opportunities to create high-end streetwear collections or eclectic styling that appeals to different generations.

Tribal Gypsy Shoots
CategoryFashion

Tribal Gypsy Shoots

The An Le for Dep Magazine Editorial is an Ethnic-Inspired Shoot

Fashion industry can explore new design opportunities by incorporating ethnic and tribal elements into their collections.