Modern dehumidifiers offer a range of important functions
Trend - Modern dehumidifiers are increasingly effective at collecting water for purposes both micro and macro–performing everything from plant-care to the extraction of water for drinking purposes. These products have use for everyone from homeowners to communities that lack clean drinking water.
Insight - Today's consumer is looking for modern solutions to their problems–ones that fit into their lifestyles from a practicality and design perspective, while still offering an adequate resolution to the issue at hand. Whether it's something pertaining to the home or a more macro issue, consumers are seeking out both base functions and innovation as they've become accustomed to brands prioritizing both.
Insight - Today's consumer is looking for modern solutions to their problems–ones that fit into their lifestyles from a practicality and design perspective, while still offering an adequate resolution to the issue at hand. Whether it's something pertaining to the home or a more macro issue, consumers are seeking out both base functions and innovation as they've become accustomed to brands prioritizing both.
Workshop Question - How could your brand better prioritize both design and function?
Trend Themes
1. Eco-friendly Dehumidifiers - Modern dehumidifiers are being designed with environmentally conscious features such as water recycling and low-power consumption, creating opportunities for sustainability-focused innovation in the broader home appliances industry.
2. Decentralized Water Collection - Innovations in dehumidification technology for capturing and converting ambient moisture to potable water may provide water supply solutions for areas lacking access to clean drinking water, offering opportunities for disruption in the water treatment and delivery industry.
3. Specialized Dehumidifiers for Cultivation - Advancements in dehumidifier technology are being developed in response to the specific needs of indoor crop cultivation, creating opportunities for innovation in the agriculture and horticulture industries.
Industry Implications
1. Home Appliance - Innovations in eco-friendly dehumidifiers and related products present opportunities for sustainability-focused innovation within the home appliance industry.
2. Water Treatment and Delivery - Decentralized water collection solutions generated by advances in dehumidification technology have potential for disruption within the water treatment and delivery industry.
3. Agriculture and Horticulture - Specialized dehumidifier technology designed for indoor crop cultivation presents opportunities for innovation within the agriculture and horticulture industries.
