Category
Lifestyle
Assisted Choices
Trend cluster
Category
Global
Carnivore
Consumers go on the hunt for steak meals with international flavors.
3.4
Trend score
Trend
What is the Global Carnivore trend?
Global Carnivore: Many cultures have their own unique interpretation of the classic steak dinner. The cuisine-curious consumer is interested in tasting each international variation, suggesting that the foodie palette has grown to be not only more experimental, but also more global, as consumers search for new ways to enjoy old favorites.
Trend themes
Themes within the Global Carnivore trend
Three behaviours holding the trend together01
Ethnic Flavors
As consumers become more receptive to new flavors, chefs are incorporating international styles into staple meals.
02
Healthy Alternatives
Cooks are emphasizing alternative ingredients that have organic and healthier content for meals
03
Value Meals
Restaurants are giving consumers more options for incorporating steak as a protein into affordable dishes.
Industry implications
What the Global Carnivore trend means for industry
Where the trend changes the playbookFor
Food and Beverage
The food and beverage industry can expand their reach by incorporating healthy alternatives, value meals and ethnic flavors into their offerings based on the trends listed above.
For
Travel
The travel industry can entice foodie tourists to go to different countries to go to the source of these staple steak meals examples.
For
Health and Wellness
The health and wellness industry can create content such as recipes, wellness tips and health comparisons based on healthier food alternatives.
Trend signals
Trend signals for Global Carnivore
Trend score 3.4 out of 10, from popularity 54%, activity 39%, freshness 8%.
Popularity54%
Activity39%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Global Carnivore trend
5 featured examples from Nov 27, 2014 to Dec 3, 2015CategoryLifestyle
Green Chimichurri Steaks
This Argentinian Dinner Recipe Features Exotic Ingredients
The food and beverage industry can explore new products and recipes that prioritize fresh, organic and flavorful ingredients as substitutions for unhealthy garnishes.
CategoryLifestyle
Steak Lettuce Wraps
Jamie Purviance Creates a Healthy Recipe with a Ginger and Soy Base
The food industry has the potential to embrace healthier recipes and create disruptive innovations in the culinary space.
CategoryBusiness
Cheesesteak Egg Rolls
Del Frisco's Grille Blends Asian and American Culture with This Dish
Restaurants can explore new and exciting menu options that blend different cuisines to attract a diverse customer base and create a unique dining experience.
CategoryLifestyle
Steak-Topped Nacho Dishes
The New 'BOSS Nachos' Feature Generous Portions of Marinated Steak
Fast food chains can focus on offering unique menu items to stay ahead of competition.
CategoryLifestyle
Succulent Teriyaki Steaks
This Teriyaki Steak Recipe is Inspired By Legendary Chef James Beard
Opportunity for the food and beverage industry to create and market teriyaki steak products and recipes.
