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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,779 more

Indulgent Oddity

Eccentric alcohol labels cater to consumers looking for more compelling products

Implications - As a method to add more artistic individuality to their designs, brands are opting for eccentric labeling options to create more of a lasting visual impression. Oddball liquor branding adds unconventional touches to otherwise simplistic products, combining imaginative patterns with the consumer need for more compelling marketing techniques.
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 38 Examples:
624,618 Total Clicks
Date Range:
Oct 12 — Jan 15
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Bagged Booze Branding
Bagged Booze Branding
Leuven Beer Packaging Greatly Increases the Portability of Your Pale Ale
The word “picnic” came to mind when I set eyes on Leuven beer packaging with its unique carrying case and its unconventionally lightweight capsules. Suddenly the rules that prohibit... MORE
Chopped Log Bottles
Chopped Log Bottles
Firewood Vodka Packaging Alludes to the Inner Warm Felt by the Product
Have a shot of a distilled alcoholic spirit and your throat will instantly feel warm. Firewood Vodka packaging has been designed to invoke that comforting sensation, which becomes especially... MORE
Accessorized Bottle Branding
Accessorized Bottle Branding
Every Piece of Masida Packaging is Capped with a Korean Hat
A great way to foster a connection between a consumer and a product is to give the product a bit of personality. Masida packaging is enhanced with the incorporation of an iconic lid that would... MORE
Optical Illusion Alcohol
Optical Illusion Alcohol
Nonexistent Vodka Packaging Plays Tricks on Even Sober Eyes
With several of these optical illusion alcohol bottles arranged side-by-side on the liquor store shelf, you mightn’t be able to distinguish one from the next. In an unexpected game of... MORE
Crisp Paper-Wrapped Packaging
Crisp Paper-Wrapped Packaging
Akzent Invest Wine Packaging is More About the Wrapper Than the Vino
You cannot consider Akzent Invest wine packaging as a strategy to sell alcohol, for the paper that dresses each bottle alludes to a very different product. The company giving out these scrumptious... MORE
Keyhole-Peeping Packaging
Keyhole-Peeping Packaging
Viejo Indecente Liquor Branding Suggests a Secret to the Spirit's Recipe
The success of the Viejo Indecente liquor packaging is certainly the way that it appeals to the consumer’s curiosity. Many beverage branding strategies involve providing printed information... MORE
Ink-Dipped Alcohol
Ink-Dipped Alcohol
White Pike Whiskey Packaging Has a Sharp Monochromatic Image
Ignore the text on White Pike Whiskey packaging and what would you assume is inside of it? Mother Design chose this wine bottle type of container to make the spirit appear more like a vodka product... MORE

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Related Examples

Conical Vodka Bottles
Conical Vodka Bottles
Starka Branding Takes Inspiration from Ancient Slavic Symbolism
Surreal Carnival Vodka Branding
Surreal Carnival Vodka Branding
Let Your Imagination Run Wild with the New Absolut Design
Bold Wildcat Branding
Bold Wildcat Branding
Amur Tiger Vodka Packaging is as Slick as the Fierce Animal Pictured On it
Dark Magic Booze Branding
Dark Magic Booze Branding
Drink Evil Spirits Vodka if You Dare to Wake Up the Lurking Demons
Bovine-Produced Spirits
Bovine-Produced Spirits
This 'Black Cow' Milk Vodka is for Adventurous Drinkers
Babushka Bottle Carriers
Babushka Bottle Carriers
Wodka Wanessa Packaging Comprises an Endearing Russian Doll Tote
Bacon-Infused Cocktails
Bacon-Infused Cocktails
This Bacon Tequila Concoction Covers Breakfast and Partying in One Shot
Barbershop Beverage Branding
Barbershop Beverage Branding
Rasurado Wine Packaging References the Town's Social Hub
Punctilious Vino Packaging
Punctilious Vino Packaging
Coma Wine Branding Alludes to the Vinyard's Attention to Detail
Personified Alcohol Packaging
Personified Alcohol Packaging
Teran Vine T-Shirt Branding Compares Wine Maturity to Human Maturity
Boozy Bootlegging Kits
Boozy Bootlegging Kits
The Homemade Gin Kit is Perfect for Making Legal At-Home Libations
Hammer-Bottomed Bottles
Hammer-Bottomed Bottles
Sire 24 Wine Packaging Captures the Gaze of the Consumer with Force
Furniture-Branded Booze
Furniture-Branded Booze
Table Wine Packaging Asserts That the Drink is Fit for Any Surface
Bound Rope Branding
Bound Rope Branding
Mercator Beer Packaging Makes Use of Maritime Merchandizing
Homespun Bottle Branding
Homespun Bottle Branding
Valmiera Blackcurrant Wine Packaging Exudes an Artisan Image
Monastic Booze Branding
Monastic Booze Branding
Hopper Beer Packaging Manages a Contemporary Image with Traditional Roots
play_circle_filled Tattoo-Inspired Vodka Bottles
Tattoo-Inspired Vodka Bottles
The Absolut Mexico Bottle Design References Mayan Culture
Backbone Beverage Branding
Backbone Beverage Branding
Spine Vodka Packaging Suggests the Nerve that Drinking Rouses in You
See-Through Beer Cans
See-Through Beer Cans
Naked Premium Beer Packaging Provides a Look at the Product Inside
Roughly Drawn Labels
Roughly Drawn Labels
Vins de Pedra Wine Packaging Expresses the Innate Art of the Beverage
Bull's Eye Beverage Branding
Bull's Eye Beverage Branding
Slingshot Wine Packaging Truly Targets its Consumers
play_circle_filled Convenient Cocktail Packets
Convenient Cocktail Packets
The Tequila Pocket Shot by Pocket Shot Encourages On-the-Go Drinking
Extinguished Alcohol Branding
Extinguished Alcohol Branding
Fire Fighter Vodka Packaging Was Designed for Emergency Socials
Musical Merlot Branding
Musical Merlot Branding
Piano Wine Packaging Alludes to the Lovely Notes in the Bottle
Beat Blaring Liquor Branding
Beat Blaring Liquor Branding
Casa Rex Creates Fun-Loving Packaging for SKYY Vodka
Stacked Ice Cube Carafes
Stacked Ice Cube Carafes
V2O Vodka Packaging Embodies the Essence of Refreshment
Bottled Trouser Branding
Bottled Trouser Branding
The Limited Edition Dockers Alpha Khakis Whiskey Packaging
Honeycomb Booze Branding
Honeycomb Booze Branding
Nectar Honey Beer Packaging Takes the Form of its Sweetest Ingredient
Doodled Booze Branding
Doodled Booze Branding
Au Yeah! Beer Packaging Contents Quench a Casual Craving
Underrated Booze Branding
Underrated Booze Branding
Bloody Good Wine is Marketed to Anti-Connoisseur Consumers
Bundled Bottle Branding
Bundled Bottle Branding
This Russian Vodka Packaging Dons a Knitted Sweater
Supernatural Spirit Branding
Supernatural Spirit Branding
Frozen Ghost Vodka Packaging Takes an Eerie Appearance
Cracked Flask Branding
Cracked Flask Branding
Broken Bottle Beer Packaging Will Start a Bar Fight
Illustrated Fish Branding
Illustrated Fish Branding
Jonah and the Whale Vodka Packaging has a Childish Charm
Medicinal Liquor Branding
Medicinal Liquor Branding
Supperclub Vodka Packaging Appears to be a Viral Infection Necessity
Chocolate-Covered Liquor Bottles
Chocolate-Covered Liquor Bottles
Patrick Roger's Chocolate Whiskey Encasing is Delectable
Novel Booze Branding
Novel Booze Branding
Captain Ahab Lager Packaging Brings the Drinker into the Book
play_circle_filled Mason Jar Merchandising
Mason Jar Merchandising
Ole Smoky Tennesee Moonshine Comes in a Screw-Top Glass