Tech enables consumers to enjoy services without servers
Implications - Technology was created for the purpose of doing what people can do in a better, faster way. This concept is taken to new heights as professions from the service industry are replaced with apps and the like. This pattern of hyper self-sufficiency lends to the old suspicion that if you want something done right, you should do it yourself, allowing for ultra-customization for every individual.
Trend Themes
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Hyper Self-sufficiency — Self-sufficiency trend replaces service industry jobs with apps, leading to ultra-customization for individuals.
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Self-serve Convenience — Businesses implement self-serve options, such as vending machines and automatic wine dispensers, to increase convenience for customers.
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Virtual Personalization — Mobile apps, such as Trunk Club, offer virtual personal stylists, making it easy and convenient for busy individuals to find stylish clothing.
Industry Implications
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Hospitality — Hyper Self-Sufficiency trend creates opportunities for the hospitality industry to implement self-serve options or personalize customer experiences.
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Retail — Virtual Personalization trend offers opportunities for retailers to create mobile apps that provide personalized shopping experiences for customers.
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Technology — Self-Serve Convenience trend presents opportunities for technology companies to develop innovative self-service options, such as vending machines, for various industries.
