Hyper Health

Consumers take extra precautions in avoiding illness

Implications - Living in a culture of efficiency, consumers are growing more and more fearful of falling ill. As a result, they invest in several different forms of antibacterial products, especially those that blatantly market themselves as illness-thwarting. This progression speaks to the hyper-conscious nature of the modern consumer, particularly when it comes to maintaining health.
SCORE 4
Popularity
Activity
Freshness
Megatrends
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40,342 Total Clicks
Feb 16 - Jan 17
Average
LifestyleHealth
Featured Examples
Bacteria-Killing Makeup Sprays - The Pro Hygiene Collection's Spray Kills 99.99% of Germs
SCORE 5.6
Warm 1,127 Clicks Pub: Feb 2, 16
Bacteria-Killing Makeup Sprays
The Pro Hygiene Collection's Spray Kills 99.99% of Germs
While there are many cosmetic products packaged in pots that can be applied with the fingertips, this often causes contamination and the transfer of germs and bacteria to the face—fortunately,... [More]
Germ-Blocking Nail Polish Collections - The Dr.'s Remedy Product Range Fights Fungus and Other Germs
SCORE 5.3
Warm 757 Clicks Pub: Feb 2, 16
Germ-Blocking Nail Polish Collections
The Dr.'s Remedy Product Range Fights Fungus and Other Germs
Consisting of 30 vibrant shades, the Dr.‘s Remedy nail polish collection fights germs while beautifying one’s manicure. Marking nail polishes at $17 per product, the brand appeals to... [More]
Pocket-Friendly Personal Wipes - CleanWell Individual Hand Wipes Make On-the-Go Cleanliness Easy
SCORE 2.4
Untested 415 Clicks Pub: Feb 2, 16
Pocket-Friendly Personal Wipes
CleanWell Individual Hand Wipes Make On-the-Go Cleanliness Easy
Convenience culture has augmented consumers to expect portability and on-the-go functionality from nearly everything, which CleanWell Individual Hand Wipes looks to help enable. While the brand... [More]
Long-Lasting Sanitizing Sprays - The ’Touch’ is a Hand Sanitizer Spray Provides Hours of Protection
SCORE 4.1
Average 427 Clicks Pub: Jan 31, 17
Long-Lasting Sanitizing Sprays
The ’Touch’ is a Hand Sanitizer Spray Provides Hours of Protection
‘Touch’ is the name of an innovative hand sanitizer spray that promises to “kill 99.99% of disease-causing germs for up to six hours.” While being tough on germs, the spray product is... [More]
Antimicrobial Hand Lotions - This Antibacterial Lotion from Saje Keeps Hands Soft and Clean
SCORE 2
Untested 425 Clicks Pub: Feb 2, 16
Antimicrobial Hand Lotions
This Antibacterial Lotion from Saje Keeps Hands Soft and Clean
While there are many soaps, sprays and hand washes that are sold for their antimicrobial properties, ‘Safe Hands’ is an antibacterial lotion from Saje that does more than just kill... [More]
Sickness-Thwarting Wipes - Phluseptic Cold and Flu Wipes Offer Flu Prevention in a Convenient Way
SCORE 2.1
Untested 270 Clicks Pub: Feb 2, 16
Sickness-Thwarting Wipes
Phluseptic Cold and Flu Wipes Offer Flu Prevention in a Convenient Way
When it comes to flue prevention, keeping hands clean is imperative, so Phluseptic Cold and Flu Wipes are designed to thwart sickness before it affects you. Created by the Fujisawa Bristol... [More]
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