A desire for overindulgence has young people turning to hybrid dessert creations
Implications - With Generation Z growing up in a technologically driven society that caters their every whim and desire, expectations for overindulgence are becoming more common. Seeking to make everyday consumption more stimulating, consumers are turning to hybrid dessert creations to combine the practicality of two-in-one meals with the desire for diversified methods of excess. This way, health-conscious consumers can enjoy multiple indulgences in lesser volume, while glutton-seeking foodies can enjoy the novelty of layered confection.
