Category
Lifestyle
Assisted Choices
Trend cluster
Category
High-Tech
Sleep
Savvy sleep aids cater to consumers looking to make rest more efficient.
3.5
Trend score
Trend
What is the High-Tech Sleep trend?
High-Tech Sleep: With long work days and responsibilities often leaving little to no time for rest, consumers are looking towards more practical everyday techniques to help make sleep more convenient. Corrective lighting and high-tech sleep masks provide individuals with more conducive ways to get some shuteye, combining the need for rejuvenation with modern sources of convenience.
Trend themes
Themes within the High-Tech Sleep trend
Three behaviours holding the trend together01
Sleep Tracking
Improved sleep tracking technologies allow consumers to monitor and adjust their sleep patterns for better rest
02
Integrated Sleep Environments
Products that combine multiple features to create ideal sleep environments, such as lighting and temperature control, provide consumers with more holistic sleep solutions
03
Smart Sleep Devices
The integration of artificial intelligence and smart technology into sleep products creates opportunities for more personalized and adaptable sleep solutions
Industry implications
What the High-Tech Sleep trend means for industry
Where the trend changes the playbookFor
Health and Wellness
New sleep products and technologies can help improve overall health and wellness by optimizing sleep habits
For
Smart Home
Integrated sleep environments and smart sleep devices contribute to the larger trend of smart home technologies that automate and optimize daily routines
For
Consumer Electronics
The integration of high-tech features, such as lighting and sound systems, into sleep products creates opportunities for innovation and differentiation within the consumer electronics industry
Trend signals
Trend signals for High-Tech Sleep
Trend score 3.5 out of 10, from popularity 54%, activity 43%, freshness 8%.
Popularity54%
Activity43%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the High-Tech Sleep trend
6 featured examples from Jan 6 to Feb 16, 2014CategoryLifestyle
Nap-Optimizing Sleeping Masks
The Napwell Mask Provides Programmed Naps And Sunrise-Like Awaking
Developing advanced sleep monitoring systems, wearable sleep devices, and customized sleep optimization solutions.
CategoryLifestyle
Sleep Correcting Light Bulbs
The Definity Digital Good Night Bulb Was Released at CES 2014
The industry producing home automation systems that can incorporate sleep-inducing lighting products.
CategoryLifestyle
Soothing Sleep Devices
The Withings Aura Kit Ensures Maximum Restfulness During the Night
Developing innovative sleep devices and solutions to improve individuals' sleep quality and overall well-being.
CategoryLifestyle
Bedside Remote Controls
The BEDJET Lets You Control Your Bed's Temperature for a Perfect Sleep
Companies that manufacture and sell bedding and mattresses could incorporate smartphone-controlled temperature, firmness, and other features into their products for added comfort…
CategoryTech
Insomnia-Curing Apps
The SleepRate Sleep App Tracks Patterns to Provide a Better Rest
Sleep-cure tech (digital therapeutics) is an area of increasing interest within these industries, providing an opportunity to research misdiagnoses and poor treatments for sleep d…
CategoryTech
Audio Rest-Enhancing Pillows
Falling Asleep Never Sounded So Good
Disruptive innovation opportunity: Integrate audio technology into pillows and other home furnishing products to enhance the overall user experience.
