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Haute Athleticism

Fitness-focused fashions mirror healthy lifestyle makeovers

Implications - Sports and fashion are mingling like never before. Athletic apparel retailers and high fashion designers have begun collaborating en masse. This isn't the only way the two interests are teaming up, as athletics-inspired fashions have been popping up all over RTW runways in 2009.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 67 Examples:
1,617,657 Total Clicks
Date Range:
Jul 09 — Sep 09
Trending:
Warm

Featured Examples

Football-Inspired Fashion
Football-Inspired Fashion
Alexander Wang's Sporty Approach to Spring
One of the most refreshingly-creative collections seen at New York Fashion Week this September comes to us from young American designer Alexander Wang with his football-inspired fashion collection. He… MORE
Multihued Winged Sneakers
Multihued Winged Sneakers
Jeremy Scott Does Technicolor Athletic Gear for Adidas
Hot off the heels of his Spring 2010 show, Jeremy Scott introduced a pair of multi-colored winged sneakers that will be part of his Spring 2010 collaboration line for Adidas. Jeremy Scott’s fall 09 collection… MORE
Abnormal Athletic Attire
Abnormal Athletic Attire
Adidas SLVR Strays from the Sporting Norm With Dreary Greys
The Adidas SLVR concept is one geared towards versatility, functionality and a commitment to an understated sense of style. The style is geared for functional life rather than sweating in a gym. There… MORE
High-Heeled Boxer Boots
High-Heeled Boxer Boots
Prada Cruise 2010 Blends Sportswear & Beachwear
The Prada Cruise 2010 collection is an amalgam of sportswear and beachwear. Miuccia Prada paired high-heeled boxer boots with breezy skirts, shorts and minidresses--a curious combination, to say the least.… MORE
Soccer Net Fashion
Soccer Net Fashion
Yohji Yamamoto Gets Netty for the Adidas Y-3 Spring 2010 Collection
Inspired by “the movement of the net after a goal,” according to Style.com, Yohji Yamamoto envisioned a net-themed line for the Adidas Y-3 Spring 2010 collection. Not very practical for the field, or even… MORE
Hipster Sportswear
Hipster Sportswear
Adidas Originals by Originals James Bond for David Beckham Is Sophisticated
To match Adidas Originals by Originals James Bond for David Beckham footwear, is this perfectly edited and stylish collection of clothing. The Adidas Originals by Originals James Bond for David Beckham… MORE
Boxing-Themed Ads
Boxing-Themed Ads
The PUMA by Alexander McQueen Lookbook is Fierce
Alexander McQueen has been collaborating with Puma for a while now on shoes. It looks like their relationship is now getting more serious since Alexander McQueen is now doing an apparel line for Puma.… MORE
Sports-Inspired Lingerie
Sports-Inspired Lingerie
A Sexy Way to Celebrate the Favre Touchdown Pass
Want a sexy way to celebrate the accomplishments of your (or your man’s) favorite sports team (like this weekend’s game-winning, last second Brett Favre touchdown pass). Garters By Kristi has the lingerie… MORE
Fashletic Collaborations
Fashletic Collaborations
Puma and Alexander McQueen Team Up for Shoe Line
In this hot time of fashion and accessories, the industry has actually gotten it right this time with this collaboration between Puma and Alexander McQueen--two big names in fashion that will definitely… MORE
Feminine Football Fashion
Feminine Football Fashion
Judi Rosen's Bright Blue Pants Make for Fancy Field Play
These flashy blue pants are actually football pants for girls. Designed by Judi Rosen, these pants accentuate the bum to the fullest. What I especially like about these bright and blue pants by Judi Rosen,… MORE

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Pump-Up Sports Campaigns
Pump-Up Sports Campaigns
EA Sports Fifa 2010 Campaign Evokes Community Passion for the Game
Flintstone Fashion
Flintstone Fashion
Pixie Geldof Channels Pebbles at Jeremy Scott's Spring 2010 Show
Skin-Slashing Fashion
Skin-Slashing Fashion
The Phi Spring 2010 Line Uses Creative Cuts to Enhance Curves
Calculated Cutouts
Calculated Cutouts
Designers Snip, Carve and Slash for Spring 2010
Skin Flashing Fashion
Skin Flashing Fashion
Narciso Rodriguez's Sheath, Shift, Spring 2010 Attire
play_circle_filled Shredded Gothic Fashion
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Death Valley- and Vulture-Inspired Rodarte Spring 2010 Collection
Atomic Attire
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Erin Fetherston's 2010 Mushroom-Cloud Fashion Collection
Mosquito Screen Fashion
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Karen Walker Spring 2010 Sea-Faring Hobo Fashions
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Eccentric, Fashionable and Bizarre Photography
Linked & Locked Fashion
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'Phone Dial' Sweater and Mini Dress From Jeremy Scott
Shiny Forest Suits
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Wild West Gear
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Alexander McQueen's Fall/Winter 2009 Gold Rush Looks
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Fall 2009 Accessories from Karl Lagerfeld, Chanel, Miss Sixty, Alexander McQueen
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Adidas Originals Fall 2009 James Bond for David Beckham
Glam Pink Garters
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Miss Universe Contestant Shocks With Leg-Bearing Looks
Music Video Clothing Promos
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Adidas Originals FIVE-TWO 3 Commercial with RIP Slyme & DJ Fumiya
Chameleon Kicks
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Adidas Shows True Colours With the XLarge Superstars
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Kermit the Frog Adidas by Stan Smith
Harnessing Soccer Star Power
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Adidas Uses Argentinian Phenom Messi for 'Spark' Ads
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Adidas Vault Reveals 60 Years of Shoemaking Experience
Patriotic Sneakers
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Adidas Originals 60th Anniversary Stars & Stripes Pack
38 Adidas Innovations
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Modern Art Menswear
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Painted Pieces From Alexander McQueen's Spring 2010 Line
Classic Logo Mods
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Kazuki Kuraish Jolly Roger for Adidas ‘Originals by Originals'
BBQed Shoes
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Adidas Window Display Suggests Eating Old Soles for Dinner
Stormtrooper Sneakers
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Adidas Teams With Star Wars For Clothing Collection
Running Heels
Running Heels
B by Aperire Releases Sporty Shoe Line
play_circle_filled Lingerie Football Leagues
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Super Bowl Halftime Show Expands to Full Schedule
Album Cover Sneakers
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Mos Def Self-Promotes While Designing For Adidas
Formal Gymwear
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Jeremy Scott's Adidas Line Features Frills, Tails and Tracksuits
Lingerie Lounging
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Mandy Moore's Sofa-Bed Photo Shoot For Details Magazine
Pink Zebra-Print Sneakers
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Nike Women's Greco Wrestling Shoe
Fashionable Fleece Shinguards
Fashionable Fleece Shinguards
Nom de Guerre F/W ‘09 Blends Soccer Gear and Military Chic
Budget-Friendly High Fashion
Budget-Friendly High Fashion
‘McQ Alexander McQueen' Fashions Hit the Bargain Racks at
Ribcage-Inspired Sneakers
Ribcage-Inspired Sneakers
Alexander McQueen Puma Trainers Channel Anatomy
Dracula Fashion
Dracula Fashion
Demonic Couture at Alexander McQueens Fall 2009 Menswear Show
Toe-Dividing Stilettos
Toe-Dividing Stilettos
Alexander McQueen's Separated Toe-lettos for Freaky Feet
Linebacker Shoulders
Linebacker Shoulders
Football-Inspired Fashion Plucked from the Gridiron
Football Fashion Crimes
Football Fashion Crimes
Sondra Fortunato, ‘Miss Big Blue', Asked to Cover Up At Games
Boxing Editorials
Boxing Editorials
Hugh Jackman in Vanity Fair Italy
Cosplay Kickboxing
Cosplay Kickboxing
Nagashima's Cartoon Fighter Suit
Naughty Fantasy Sports
Naughty Fantasy Sports
Lingerie Football Leagues
Artistic Fashion Collaborations
Artistic Fashion Collaborations
The Moonspoon Saloon
play_circle_filled Runway-Worthy Athletic Shoes
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Jeremy Scott for Adidas
Extreme Sport Fashion Shoots
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Natural High in Vogue
Soccer Contact Lenses
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World Cup Eye Balls
Designer Sports Fashion
Designer Sports Fashion
Adidas by Stella McCartney Fall 2008 Collection
Football Swimwear
Football Swimwear
Diesel at Miami Fashion Week
Superstar Collaborations
Superstar Collaborations
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Soccer Players as Strippers
Soccer Players as Strippers
David Beckham for Emporio Armani Underwear
Diamond Boxing Gloves
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TKO Luxury Style
Designers Collaboration
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Marcel Wanders and Puma's Outdoor Collection
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The Converse / Varvatos Vintage Collection
Designer Collaboration
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Alexander McQueen and Puma's 2007 Collection.
Mexican Wrestling Mixed With High Fashion
Mexican Wrestling Mixed With High Fashion
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Football + Fashion (For Girls!)
Football + Fashion (For Girls!)