Trend cluster
Category

Edible
Opulence

Gold-infused and gilded treats offer consumers unique dining experiences.

Gilded Ice Cream ConesGold-Infused Olive OilsGilded Popcorn SnacksLuxe Gilded DonutsEdible Golden Chocolate Bars

Trend

What is the Edible Opulence trend?

Edible Opulence: Brands working with gold-infused and gilded food products are creating luxury goods that become part of a unique dining experience. Consumers of luxury goods desire the unique and unusual, and combining precious metals with culinary creations blends luxury and dining into an exceptional experience the consumer is unlikely to forget. Gilded foods and other explicitly opulent goods also boast wealth unabashedly, tying into the consumer need for status.

Trend themes

Themes within the Edible Opulence trend

Three behaviours holding the trend together
01

Gilded Foods

The trend of incorporating gold-infused edible items or gilded foods in the menus specifically to give customers extravagant dining experiences.

02

Luxury Edible Oil Infusions

The trend of infusing high-quality ingredients into olive oils to give them a unique, premium flavor and highlight luxury over cost-effectiveness.

03

24-karate Treats

The trend of incorporating real gold leaf or 24 karat gold as toppings on various desserts such as donuts, ice cream, and popcorn to add a sense of opulence and luxury.

Industry implications

What the Edible Opulence trend means for industry

Where the trend changes the playbook
For

Luxury Food Industry

From gilded foods to premium edible oil infusions, luxury food professionals can incorporate high-quality ingredients and unique designs to create premium dining experiences.

For

Confectionary Industry

Incorporating real gold leaf or 24-karate gold as toppings on various desserts can help increase the perceived value of the confectionary products creating phenomenal eating experiences.

For

Tourism Industry

Businesses can add value to tourist destinations like temples, restaurants, or dessert bars by incorporating innovative, high-end yet accessible specialty foods such as gold leaf infused ice cream to give their customers unique and unforgettable dining experiences.

Workshop question

How can you add a sense of luxury to your product or service to give it aspirational appeal?

Trend signals

Trend signals for Edible Opulence

Trend score 4.7 out of 10, from popularity 67%, activity 66%, freshness 8%.

Popularity67%
Activity66%
Freshness8%
Audience
30%Men
70%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific