Franken-Flower Flavor

The addition of butterfly pea flower elevates everyday indulgence

Implications - As experiential dining continues to influence the food and beverage space, many consumers are mesmerized by the transformative properties of Butterfly Pea Flower. Originally hailing from Southeast Asia, butterfly pea flower has been wowing North American foodies and luxury diners with its color-changing abilities for some time now. Today, the addition of this ingredient into everyday food and beverages offers consumers an experiential and Instagrammable moment.
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26,467 Total Clicks
Aug 17 - Mar 18
This Month and Warm
Featured Examples
Blue-Hued Chocolates - Village Vanguard Created Pigmented Blue Chocolate with a Colored Jam
SCORE 8.1
This Quarter and Hot 700 Clicks Pub: Feb 6, 18
Blue-Hued Chocolates
Village Vanguard Created Pigmented Blue Chocolate with a Colored Jam
Village Vanguard in Japan is now selling naturally tinted blue chocolate that gets its distinctive hue from a Natural Blue Apple Jam that is sourced from the Aomori prefecture. Although Village... [More]
Color-Changing Berry Teas - DAVIDsTEA's Magic Potion Tea Changes Color with a Squeeze of Lemon
SCORE 6.1
This Year and Warm 681 Clicks Pub: Aug 3, 17
Color-Changing Berry Teas
DAVIDsTEA's Magic Potion Tea Changes Color with a Squeeze of Lemon
One of the newest products from DAVIDsTEA is a non-caffeinated color-changing tea that certainly deserves to be called ‘Magic Potion.’ The loose leaf tea is made with a range of... [More]
Artistic Beverage Collections - Starbucks Singapore's Artistry Collection is Aesthetically Pleasing
SCORE 7.4
This Quarter and Warm 354 Clicks Pub: Feb 16, 18
Artistic Beverage Collections
Starbucks Singapore's Artistry Collection is Aesthetically Pleasing
From Millennial pink-colored lattes to the Unicorn Frappuccino, Starbucks has unveiled a range of photo-worthy drinks around the world—and Starbucks Singapore’s new Artistry collection... [More]
Blue Mermaid Lattes - Nutra Organic' Mermaid Latte Mix is Healthy and Instagram Worthy
SCORE 7.6
This Quarter and Hot 379 Clicks Pub: Feb 17, 18
Blue Mermaid Lattes
Nutra Organic' Mermaid Latte Mix is Healthy and Instagram Worthy
One might expect taste to be the driving factor in the food and beverage industry, but the Mermaid Latte from Nutra Organics shows that taste in photography is just as powerful a force. The latte... [More]
Color-Changing Gins - The Old Curiosity Distillery Launched a Trio of Transformative Spirits
SCORE 6.4
This Quarter and Warm 131 Clicks Pub: Jan 20, 18
Color-Changing Gins
The Old Curiosity Distillery Launched a Trio of Transformative Spirits
The Old Curiosity Distillery’s Secret Garden Gin range introduces a collection of color-changing gin spirits in flavors like Apothecary Rose, Lavender and Echinacea, and Chamomile and... [More]
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