Brands are creating products to help students concentrate
Trend - Brands are launching new focus-enhancing technology designed to help students better concentrate on their work in remote or hybrid learning environments. These products and features help immerse students in their school work, showcasing the benefits of technology in the classroom and eliminating procrastination and potential distractions from outside sources.
Insight - The rapid rise of remote learning, in hybrid classes or in busy environments, has posed issues for some kids. Distractions in these environments, and/or varying learning styles, can make remote learning a challenge for some students. As a result, parents and educators are becoming interested in technological resources that promote concentration, which helps ensure their students receive the same quality of education without external factors interfering. Focus technology helps students refine their fine motor skills while filtering out background noise, which is especially important for kids under 10.
Insight - The rapid rise of remote learning, in hybrid classes or in busy environments, has posed issues for some kids. Distractions in these environments, and/or varying learning styles, can make remote learning a challenge for some students. As a result, parents and educators are becoming interested in technological resources that promote concentration, which helps ensure their students receive the same quality of education without external factors interfering. Focus technology helps students refine their fine motor skills while filtering out background noise, which is especially important for kids under 10.
Workshop Question - How can your brand address the rapid changes that have influenced its industry?
Trend Themes
1. Focus-enhancing Technologies - Brands and educators are launching new focus-enhancing technology designed to help students better concentrate on their work in remote or hybrid learning environments, promoting concentration, immersive learning, and fine motor skills.
2. At-home Classroom Gadgets - Brands are creating products that try to recreate a typical in-person classroom experience, which aims to motivate students to do online learning.
3. Connected Translation Pens - Brands are launching smart scanning devices that help students enjoy an immersive learning experience when studying at home and allowing them to simply scan a word, text or sentence to receive a prompt translation in multiple languages.
Industry Implications
1. Edtech - Edtech is a growing industry with a constant need to innovate on technology that promotes remote or hybrid learning environments like focus enhancing technology or gadgets that mimic the classroom experience.
2. Communication Technology - Communication technology is essential in the new normal of remote work and learning, with brands like Kahoot! and Zoom launching apps to promote engagement, educational pursuits, and direct contact with instructors and colleagues.
3. Translation and Language Learning - Translation and language learning is a critical component of remote or hybrid learning environments because of the need to understand concepts in multiple languages, creating opportunities for innovation in connected and smart scanning devices.
4 Featured, 36 Examples:
48,810 Total Clicks
Date Range:
Aug 21 — May 23
Trending:
This Year and Warm
Consumer Insight Topics:
