Trend cluster
Category

Portable
Zen

A desire for efficient relief prompts an influx of handsfree relaxation devices.

Headache-Curbing MassagersNecklace Air ConditionersFocus-Enhancing HeadsetsAnxiety-Monitoring BraceletsStress-Relieving Massage Helmets

Trend

What is the Portable Zen trend?

Portable Zen: With the average American adult facing numerous responsibilities in the workplace and at home, managing stress and anxiety amid such demanding circumstances can be overwhelming. As a means to alleviate restlessness in a more efficient manner, consumers are turning to sources of relief they can partake in on-the-go. Though ironic, the desire to relieve stress without pause from a busy schedule demonstrates a true dedication to hard work in today's consumer.

Trend themes

Themes within the Portable Zen trend

Three behaviours holding the trend together
01

Mobile Stress Relief Devices

Consumers have a desire to manage stress and anxiety amid demanding circumstances prompts an influx of handsfree relaxation devices.

02

Transcranial Direct-Current Stimulation (tDCS) Technology

The 'foc.us' headset claims to boost cognitive abilities through neurostimulation, increasing cognitive performance and concentration.

03

Wearable Stress Monitoring Devices

The Empatica E3 Wristband hopes to help alleviate anxiety and depression in the workplace by analyzing various indicators of stress.

Industry implications

What the Portable Zen trend means for industry

Where the trend changes the playbook
For

Health and Wellness

There is opportunity for the health and wellness industry to incorporate mobile stress relief devices for consumers who have demanding lifestyles.

For

Technology

The development and design of tDCS and related technology has potential for technological innovation in both therapeutic and recreational contexts.

For

Human Resource Management

The work of wearable stress monitoring devices has implications for HR management to identify stressors and address them in various ways.

Trend signals

Trend signals for Portable Zen

Trend score 3.8 out of 10, from popularity 61%, activity 44%, freshness 8%.

Popularity61%
Activity44%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Portable Zen trend

6 featured examples from Jan 17, 2013 to Feb 26, 2014
Headache-Curbing Massagers
CategoryTech

Headache-Curbing Massagers

The USB Head Brain Massager Hypes Up the Pressure at CES 2014

The wellness industry can explore the disruptive innovation opportunity presented by stress-relief technology like the USB Head Brain Massager, revolutionizing the way people mana…

Necklace Air Conditioners
CategoryUnique

Necklace Air Conditioners

The Neck Cooling and Massager by Thanko Keeps You Comfortable

As the demand for more personalized and multifunctional cooling devices grows, there is an opportunity for consumer electronics companies to develop and market innovative wearable…

Focus-Enhancing Headsets
CategoryLifestyle

Focus-Enhancing Headsets

The 'Foc.us' Headset Electrifies Your Brain to Increase Focus

Disruptive innovation opportunity: Integrating neurostimulation technology in gaming accessories to enhance players' cognitive abilities and improve gaming performance.

Anxiety-Monitoring Bracelets
CategoryLifestyle

Anxiety-Monitoring Bracelets

The Empatica E3 Wristband Analyzes Daily Stress and Depression

Create wellness programs that incorporate biometric wearables to help individuals manage stress and anxiety.

Stress-Relieving Massage Helmets
CategoryTech

Stress-Relieving Massage Helmets

The Buru-Buru Head Massager Makes Work Bearable

The health and wellness industry can explore the integration of vibration therapy technology into existing massage products and services.

Robotic Stress Relievers
CategoryLifestyle

Robotic Stress Relievers

The iDream3 Eye and Head Massager Gives You a Relaxing Robotic Experience

The wellness technology industry can explore the use of robotic stress relievers to enhance relaxation techniques and provide innovative solutions for stress management.