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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,055 more

Fare Freebie

Brands offer cost-free menu items to intrigue and delight consumers

Implications - In an attempt to draw in new consumers, food and beverage companies offer flavorful giveaways as a means to reach a broader audience. By providing consumers with cost-free snacks and drinks, brands are able to showcase their products and build a more diverse following. This creates a more authentic, humanized brand perception, which is especially relevant to consumers in the social media age.
Workshop Question - If you were to launch a promotion with product giveaways, which products would you offer to draw in consumers?
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 40 Examples:
125,371 Total Clicks
Date Range:
Oct 15 — Sep 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Coffee Pairing Promotions
Coffee Pairing Promotions
Krispy Kreme is Celebrating National Coffee Day 2016 with Free Food
In honor of National Coffee Day 2016, Krispy Kreme is launching a special giveaway. Not only will customers receive their morning cup of joe on the house, but they will also receive a free donut for... MORE
Tasty Mother's Day Giveaways
Tasty Mother's Day Giveaways
This Wienerschnitzel Promotion Rewards Moms with a Free Meal
In honor of Mother’s Day, Wienerschnitzel is running a promotion that rewards moms with a free meal. While many restaurants are offering special discounts on Mother’s Day, this fast food... MORE
Food Truck Pumpkin Giveaways
Food Truck Pumpkin Giveaways
This Healthy Food Truck is Giving Out Free Pumpkin Pie Quest Bars
This clever marketing tactic for the Quest Nutrition company is using a healthy food truck pop-up event to distribute free ‘Pumpkin Pie Quest Bars.’ This seasonally delightful stunt is... MORE
Appreciative Cinnamon Bun Giveaways
Appreciative Cinnamon Bun Giveaways
This Cinnabon Promotion Celebrates National Nurses Week
In honor of National Nurses Week, Cinnabon is giving away free treats to those who work in the healthcare industry. Nursing is a stressful occupation, meaning those who are employed in the... MORE
Unlimited Ice Cream Giveaways
Unlimited Ice Cream Giveaways
This Chain is Giving Away Free Scoops of Its Most Popular Flavors
On April 12th, Ben & Jerry’s will be giving away free scoops of ice cream as part of its annual Free Cone Day promotion. With temperatures slowly rising, this promotion offers the perfect... MORE
Celebratory Grilled Cheese Giveaways
Celebratory Grilled Cheese Giveaways
This Event Marks National Grilled Cheese Sandwich Day
On April 12th, popular Nashville food truck ‘The Grilled Cheeserie’ will be hosting an event that honors National Grilled Cheese Sandwich Day. Not only will fans be able to get their... MORE

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Related Examples

Costumed Donut Promotions
Costumed Donut Promotions
Krispy Kreme Will Reward Those Who Dress as a Pirate with Free Donuts
Celebratory Donut Giveaways
Celebratory Donut Giveaways
The New Krispy Kreme Promotion Celebrates National Donut Day 2016
Month-Long Sandwich Giveaways
Month-Long Sandwich Giveaways
This Chain is Giving Away Free Breakfast Sandwiches All Month Long
Superhero-Themed Donut Promotions
Superhero-Themed Donut Promotions
This Krispy Kreme Promo Celebrates National Superhero Day 2016
Loyalty Program Giveaways
Loyalty Program Giveaways
Starbucks is Offering a Free Year of Gold Membership for a Limited Time
April Fools Doughnut Giveaways
April Fools Doughnut Giveaways
This Chain is Celebrating the Doughnut Harvest on April Fools Day
Basketball Season Pizza Promotions
Basketball Season Pizza Promotions
This Brand is Celebrating March Madness with Free Pizza
Complimentary Ice Cream Promotions
Complimentary Ice Cream Promotions
This Chain is Celebrating Spring with Free Ice Cream Cones
Free Pancake Promotions
Free Pancake Promotions
This Promotion Celebrates National Pancake Day 2016
Valentine's Day Drink Promotions
Valentine's Day Drink Promotions
This Chain is Offering Free Drinks on Valentine's Day
Apologetic Burrito Giveaways
Apologetic Burrito Giveaways
This Chain is Giving Out Free Burritos in Lieu of Restaurant Closures
play_circle_filled Promotional Burger Giveaways
Promotional Burger Giveaways
The New Jack in the Box Promotion Involves One Million Free Burgers
Celebratory Chinese Food Promotions
Celebratory Chinese Food Promotions
This Restaurant is Celebrating Chinese New Year with Free Food
play_circle_filled Celebratory Cheese Promotions
Celebratory Cheese Promotions
The New Whole Foods Promotion Celebrates National Cheese Lover's Day
Donut Reward Apps
Donut Reward Apps
The Krispy Kreme Rewards App Rewards You For Downing Donuts
Autumnal Grilled Cheese Sandwiches
Autumnal Grilled Cheese Sandwiches
This Sandwich is Stuffed with Roasted Sweet Potato Rounds
Seasonal Grilled Cheese Sandwiches
Seasonal Grilled Cheese Sandwiches
This Savory Sandwich Contains Granny Smith Apples
Baseball Breakfast Promotions
Baseball Breakfast Promotions
The 'Steal a Base, Steal a Breakfast' Promotion Includes a Free Meal
Appreciative Oatmeal Campaigns
Appreciative Oatmeal Campaigns
This Company is Celebrating National Oatmeal Day in a Big Way
Pumpkin Grilled Cheeses
Pumpkin Grilled Cheeses
This Fall Twist on a Classic Recipe Incorporates a Fried Egg and Sage
Celebratory Coffee Giveaways
Celebratory Coffee Giveaways
Krispy Kreme is Handing Out Free Goodies for National Coffee Day
play_circle_filled Inclusive Soda Giveaways
Inclusive Soda Giveaways
Coca-Cola Brought its 'Share a Coke' Campaign to Remote Native Areas
Grilled Cheese Subscriptions
Grilled Cheese Subscriptions
Cheese Posties Sends Grilled Cheese Ingredients Directly to Your Door
Pirate-Inspired Donuts
Pirate-Inspired Donuts
This Campaign Celebrates International Talk Like a Pirate Day
Lyrical Toast Giveaways
Lyrical Toast Giveaways
MOOV's 'Lyric Toast Van' Gives Away Free Product Trials and Toast
Complimentary Breakfast Promotions
Complimentary Breakfast Promotions
Chick-Fil-A is Offering Its Customers Free Breakfast Biscuits
Roving Community Kitchens
Roving Community Kitchens
This Food Truck Provides Meals for Those Suffering from Food Insecurity
Deep-Fried Cheese Sandwiches
Deep-Fried Cheese Sandwiches
These Super Tasty 'Cheese Frenchees' are a Nebraskan Specialty
Photo Payment Food Trucks
Photo Payment Food Trucks
Google Photos Food Truck Challenge Lets You Pay for Food with a Picture
Asian Grilled Cheese Hybrids
Asian Grilled Cheese Hybrids
This Recipe is for a Grilled Cheese Sandwich with Ramen and Kimchi
Dunkable Cheese Sandwiches
Dunkable Cheese Sandwiches
These Sandwich Rolls are Perfect for Dipping in a Bowl of Tomato Soup
Bacon-Wrapped Sandwiches
Bacon-Wrapped Sandwiches
'BuzzFeed Food' Has Whipped Up the Ultimate Grilled Cheese Recipe
Solar-Powered Food Trucks
Solar-Powered Food Trucks
New York City Has Just Unveiled Its New Line of Sustainable Food Carts
Heroic Donut Deals
Heroic Donut Deals
Krispy Kreme Offers Free Treats for National Superhero Day Nominations
Food Truck-inspired Restaurants
Food Truck-inspired Restaurants
The Truck De-luxe Restaurant Features a Truck-Inspired Counter
Yogurt Food Trucks
Yogurt Food Trucks
Liberte Creates a Fun Out-of-Store Experience That's Great for Summer
Mobile Bus Markets
Mobile Bus Markets
FoodShare's Fresh Produce Programs Include a Travelling Market on Wheels
Festive Pirate Donuts
Festive Pirate Donuts
This Novelty Krispy Kreme Donut Celebrates Talk Like a Pirate Day
Chalkboard Confectionery Branding
Chalkboard Confectionery Branding
Ice Cream Trucks Become Sophisticated and Chic with Batch
Scannable Product Deliveries
Scannable Product Deliveries
Walmart and P&G's PGMobile Trucks Offer Convenience & Accessibility