Trend cluster
Category

Hair
Adornment

DIY hair accents offer simple ways to add personalized touches to everyday looks.

DIY Floral HeadbandsDIY Rawhide HairbandsDIY Floral Festive HeadbandsRustic Pearl HeadpiecesChic Mouse Ear Headbands

Trend

What is the Hair Adornment trend?

Hair Adornment: Following the rise of temporary tattoos and nail art, hair adornment is the next natural step in the fashion and beauty realm's quest for self-decoration. This look places less emphasis on sheer flattery of the body, and more on raw self-expression. This shows a shift in the fashion world toward more novel, even kitschy looks as opposed to those made strictly for the sake of attractiveness.

Trend themes

Themes within the Hair Adornment trend

Three behaviours holding the trend together
01

DIY Hair Adornments

The trend of creating your own hair accessories offers a personalized touch to one's look, allowing the shift in the fashion industry towards novelty and self-expression.

02

Natural & Earthy Materials

The use of items such as flowers and leather with pearls and rivets has become increasingly popular among DIY hair accessory makers, providing a rustic and bohemian-chic look.

03

Adaptive Holiday Ear Headbands

The concept of creating subtle and fashion-forward holiday headpieces for any occasion continues to emerge, allowing creative individuals to customize their costume designs using unique and chic materials.

Industry implications

What the Hair Adornment trend means for industry

Where the trend changes the playbook
For

Fashion and Retail

Retailers can offer an array of customizable hair accessories using natural and earthy materials to stay in tune with the growing demand for novelty and self-expression among fashion consumers.

For

Beauty and Cosmetics

Beauty and cosmetics manufacturers can incorporate DIY hair adornment techniques and tutorials in their marketing strategies to target those seeking personalized beauty options.

For

Arts and Crafts

Arts and crafts businesses can offer workshops and classes on creative hair accessory design-making, allowing enthusiasts to create unique and trendy hairpieces using natural materials.

Trend signals

Trend signals for Hair Adornment

Trend score 4.1 out of 10, from popularity 47%, activity 69%, freshness 8%.

Popularity47%
Activity69%
Freshness8%
Audience
30%Men
70%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Hair Adornment trend

6 featured examples from Feb 25 to Dec 4, 2013
DIY Floral Headbands
CategoryFashion

DIY Floral Headbands

These Flower-Accented Headpieces are Simple and Easy to Make

Businesses that sell arts and craft supplies can benefit from the trend towards DIY floral accessories by showcasing their floral products and materials as well as offering specia…

DIY Rawhide Hairbands
CategoryFashion

DIY Rawhide Hairbands

The Cupcakes and Cashmere Leather Hair Tie Tutorial is Custom

Craft supply stores can offer a wide variety of rawhide materials for DIY enthusiasts and capitalize on the growing demand for DIY fashion projects.

DIY Floral Festive Headbands
CategoryFashion

DIY Floral Festive Headbands

The Oh Happy Day Blog Shows How to Make a Happy Birthday Headband

The craft and hobby retail industry can capitalize on the demand for DIY supplies by offering a wide range of materials and tools for personalized projects like the Happy Birthday…

Rustic Pearl Headpieces
CategoryFashion

Rustic Pearl Headpieces

This DIY Leather Pearl Headband Features a Chic Bohemian Style

Fashion industry can capitalize on the demand for rustic pearl headpieces and bohemian accessories by creating trendy and stylish designs.

Chic Mouse Ear Headbands
CategoryArt & Design

Chic Mouse Ear Headbands

Add Lace to a Mickey Mouse Ear Design to Create a Stylish Hair Accessory

Retailers can capitalize on the demand for stylish and minimalist DIY costume accessories by offering curated collections or collaborations with influencers.

Layered Fabric Scrap Clips
CategoryFashion

Layered Fabric Scrap Clips

These Super Simple Hair Clips are Made from Colorful Floral Material

The fashion industry can explore sustainable and customizable hair accessories made from fabric scraps to cater to eco-conscious consumers.