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Experimental Caffeine

Coffee is brewed with unexpected ingredients to heighten taste buds

Implications - Moving beyond the energy benefits of caffeinated products, brands are turning to unexpected flavor enhancements for heightened appeal. Infusing eclectic flavoring like bacon and lavender, coffee brands are seeking to add diversity to a traditionally single-purpose product, using unique ingredients to make caffeinated products more enticing.
Trend Themes
1. Flavour-mixing Innovations - Brand are experimenting with eclectic flavoring like bacon and lavender, catering to diverse and adventurous palates.
2. Superfood Blends - Brands are blending coffee with on-trend superfoods to offer consumers a healthy and nutritious alternative to traditional coffee.
3. Convenient Cold Brews - Cold brew coffee has become increasingly popular, with brands launching new products that cater to the convenience and functional needs of consumers.
Industry Implications
1. Food and Beverage - The food and beverage industry constantly innovates to create unique flavor profiles and meet changing consumer preferences.
2. Health and Wellness - Brands in the health and wellness industry offer consumers functional and nutritious products to support a healthy lifestyle.
3. Retail - Retailers can take advantage of the growing popularity of niche coffee products and offer unique and premium coffee blends in their stores.
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 48 Examples:
170,519 Total Clicks
Date Range:
May 14 — May 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Hot Superfruit Drinks
Hot Superfruit Drinks
'Kishr' is a Superfood Beverage That's Made with the Coffee Cherry Fruit
‘Kishr’ is a nutritious “superfruit brew” that gets its name from Qishr, a traditional hot drink from Yemen that’s made with coffee husks, ginger and cinnamon. While... MORE
Mango Coffee Beverages
Mango Coffee Beverages
28 COFFEE Makes an Exotic Mango-Toffee Flavor That's Served Cold
Knowing that many consumers are favoring the convenience of cold coffee drinks, 28 COFFEE launched a new type of beverage in an enticing toffee and mango coffee flavor. The ready-to-drink coffee... MORE
Lavender-Infused Iced Lattes
Lavender-Infused Iced Lattes
This Lavender-Honey Ice Latte Recipe Will Have Your Senses Enthralled
This lavender honey ice tea latte recipe is the perfect way to add a little something-something to your morning beverage. The recipe suggests that you use a cold brew coffee concentrate in order... MORE
Whiskey-Brewed Coffees
Whiskey-Brewed Coffees
This Whiskey Coffee Adds a Fun Kick to Your Morning Routine
If you want to start your day off with a bang then this whiskey coffee by a small AMerican brewery Fliquor Bean is using whiskey instead of water to brew this java drink. This tantalizing coffee... MORE
Scotch-Inspired Coffee Brews
Scotch-Inspired Coffee Brews
The Sandows Cold Brew Coffee Will Keep You Hooked All Summer
Cold brew coffee has become the new whiskey. Have it on the rocks like you would a single malt or mix it with something to break the taste like you would a strong-flavored scotch. Whatever you do,... MORE
Bacon-Flavored Coffee
Bacon-Flavored Coffee
The Maple Bacon Deluxe Smoked Coffee Adds a Salty Touch to Your Caffeine
If you find that your morning coffee is missing that something special, then the Maple Bacon Deluxe Smoked Coffee is just the thing you need to give you that extra kick during your breakfast. When... MORE

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