Eccentric Media Buys

Ad agencies look beyond traditional media and into unconventional space

Implications - The ad industry is abuzz about the death of print, the rise of digital, and other media-related news, with media sales often referenced as this era's most creative advertising job. Unconventional and highly creative media buys are needed now more than ever, with a crowded market making it more difficult to make a lasting impression on consumers. The world's best ad agencies are thus broadening their horizons in terms of media buying, making some very unexpected choices.
SCORE 5.3
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Activity
Freshness
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847,928 Total Clicks
Dec 10 - Mar 12
Warm
Featured Examples
Nail Art Advertising - These Designs Feature Product Placement at Your Fingertips
SCORE 6.4
Warm 43,116 Clicks Pub: Feb 26, 11
Nail Art Advertising
These Designs Feature Product Placement at Your Fingertips
Nail art is a simple way to add creativity and excitement to your appearance and the possibilities of nail art are endless -- there is even nail art advertising! Nails can now accommodate to all personality… [More]
Car Grafitti Marketing - The Volvo Art Session 2011 Reimagines the S60 in 10 Different Ways
SCORE 5.9
Warm 16,232 Clicks Pub: Feb 19, 11
Car Grafitti Marketing
The Volvo Art Session 2011 Reimagines the S60 in 10 Different Ways
In order to really make a bold marketing statement, the Volvo Art Session 2011 saw the innovative company hire ten very different artists to completely incorporate their S60 model into a vibrant artistic… [More]
Falling Man Campaigns - The DraftFCB 'Mad Men' Ad Mimics the Show's Opening Credits
SCORE 4.6
Average 2,196 Clicks Pub: Feb 9, 11
Falling Man Campaigns
The DraftFCB 'Mad Men' Ad Mimics the Show's Opening Credits
Considering that the DraftFCB 'Mad Men' ad campaign is for a show about advertising, there's probably a lot of pressure to stand out. That's exactly what this particular ad does. In fact, I'm sure people… [More]
Panda Death Shockvertising - The Sea Shepherd Conservation Society Raises Bluefin Tuna Awareness
SCORE 4.6
Average 8,394 Clicks Pub: Mar 3, 11
Panda Death Shockvertising
The Sea Shepherd Conservation Society Raises Bluefin Tuna Awareness
The Sea Shepherd Conservation Society has a new goal -- to save the bluefin tuna. In a new and horrifying advertising campaign brought to you by the advertising agency Ogilvy & Mather, fake pandas are… [More]
Spicy Handvertisements - 'Wolf Hot Sauce' Will Make You Breathe Fire
SCORE 4.7
Average 3,069 Clicks Pub: Dec 16, 10
Spicy Handvertisements
'Wolf Hot Sauce' Will Make You Breathe Fire
Advertising agency McCann Erickson Thailand creatively manipulated an advertisement in a bathroom for 'Wolf Hot Sauce.' The ad features a close-up picture of a man where his mouth meets the bottom of the… [More]
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