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Earthvertising

Advertisements and campaigns that raise awareness for global warming

Implications - After Al Gore’s Inconvenient Truth made its global impression, campaigns against global warming became hot forms of advertising. Not everyone was eco-interested then, but 2008’s surge in gas prices peaked interests in new demographics seeking to prevent global warming-related disasters.
SCORE 5
Popularity
Activity
Freshness
Megatrends
Patterns
79,962 Total Clicks
Feb 08 - Sep 08
Warm
MarketingEcoSocial GoodActivismPrintCommercials
Featured Examples
Killing Animals For Oil - Toyota Prius Awareness Campaign
SCORE 6.1
Warm 20,130 Clicks Pub: Jul 8, 08
Killing Animals For Oil
Toyota Prius Awareness Campaign
This Toyota Prius campaign depicts a stark truth: draining fuel from mother earth is like taking life away. Use less fuel and you have more life. The message is delivered with simple illustrations, by… [More]
Winter 2079 - Global Warming Ad Gags by Go Shout
SCORE 6
Warm 6,985 Clicks Pub: Feb 9, 08
Winter 2079
Global Warming Ad Gags by Go Shout
Very interesting campaign. Here's the setup: The video depicts winter in the year 2079. We should expect to see bleak, snow covered imagery, instead, we are presented with a hip pool party complete with… [More]
Crude Imagery for Awareness - Blood of Earth on Your Mouth
SCORE 5.2
Warm 12,477 Clicks Pub: May 15, 08
Crude Imagery for Awareness
Blood of Earth on Your Mouth
Going for a variation of “having the blood of someone on your hand,” this new campaign for Brita water filtration pitchers and Nalgene refillable bottles warns us that we are murdering our planet and… [More]
Animal Extinction Awareness Ads - Frogs Forever at Vancouver Aquarium
SCORE 4
Mild 8,935 Clicks Pub: May 4, 08
Animal Extinction Awareness Ads
Frogs Forever at Vancouver Aquarium
Want to have a glimpse of what our world would be like if frogs were to become extinct? Well, judging by the new ad campaign from Vancouver Aquarium, you will have an outbreak of bugs and insects everywhere,… [More]
Gas Station Art Projects - International Fiber Collective For Oil Dependency Awareness
SCORE 4.6
Average 5,241 Clicks Pub: Aug 15, 08
Gas Station Art Projects
International Fiber Collective For Oil Dependency Awareness
The world’s first fabric-covered gas station is the work of artist Jennifer Marsh who was both sick of paying high gas prices and tired of seeing the 50-year-old eyesore on her daily commute. She organised… [More]
Giant Green Projections - Earth Images at Grand Central NYC
SCORE 4.4
Average 3,770 Clicks Pub: Apr 18, 08
Giant Green Projections
Earth Images at Grand Central NYC
April 22 is Earth Day, but New Yorkers are limiting their thanks for the earth to one single day. The green celebration has turned into one that's being called Earth Weekend as it extends from April 14… [More]
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