Trend cluster
Category

Dual-Purpose
Pet

Maximizing time, owners turn to multifunctional pet products for convenience.

Multifunctional Cat CocoonsStylish Cat-Toting BagsDual-Purpose Dog ToysMultifunctional Guide Dog GearPuzzling Pooch Dishes

Trend

What is the Dual-Purpose Pet trend?

Dual-Purpose Pet: While pet ownership comes with its fair share of love and companionship, keeping up with the needs of energetic animals can be tiresome. Occupying furry companions in a more convenient manner, dual-purpose products offer methods of play and entertainment in a more compact and diversified manner. This allows consumers to maintain proper treatment of their critter companions without sacrificing daily responsibilities.

Trend themes

Themes within the Dual-Purpose Pet trend

Three behaviours holding the trend together
01

Multifunctional Pet Products

Pet owners are looking for products that serve multiple purposes, creating opportunities for eco-friendly, innovative, and diverse designs that provide entertainment during daily responsibilities.

02

Innovative Guide Dog Gear

Guide dog harnesses that double as canes have opened up new possibilities for adjustable and flexible designs, creating comprehensive solutions for the visually-impaired.

03

Slow-Feeding Pet Bowls

Innovative pet bowls that force pets to slow down mealtime, like the Slo-Bowl, provide a solution for pets that eat too quickly, creating opportunities for engaging, brain-stimulating designs.

Industry implications

What the Dual-Purpose Pet trend means for industry

Where the trend changes the playbook
For

Pet Product Industry

The pet product industry can diversify their product line by creating multifunctional pet products that ensure proper care while accommodating daily routine of pet owners

For

Assistive Tech Industry

The assistive tech industry can explore flexible and adjustable innovations in guide dog gear that can transition from dog harnesses to canes for the visually-impaired.

For

Pet Feeding Industry

The pet feeding industry can create products that cater to pet owners looking to reduce the risk of bloat to their furry friends, like the Slo-Bowl.

Trend signals

Trend signals for Dual-Purpose Pet

Trend score 3.0 out of 10, from popularity 48%, activity 34%, freshness 8%.

Popularity48%
Activity34%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific