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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,427 more

DIY Discount

The commodification of the DIY boom leads to brands adopting the ethos

Implications - As sites like Pinterest and Etsy comodify the concept of DIY products, brands are responding in kind with custom products and services that give a level of discount by requiring that the consumer become part of the manufacturing process. This augmentation of the custom goods market into something that's attainable for the average consumer transitions tailored goods from luxury to average and lures shoppers who are more inclined to do it themselves. This consumer base -- also avidly involved in the online shopping world -- is accustom to the lower price points associated with e-tail and are far more interested in a partial DIY product over one that's in-line with offline costs.
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 78 Examples:
707,408 Total Clicks
Date Range:
Nov 13 — Apr 15
Trending:
Warm
Consumer Insight Topics:

Featured Examples

DIY Wearable Tech Kits
DIY Wearable Tech Kits
The WaRPboard Platform by Freescale is Being Demoed at CES 2014
Wearable technology might be gaining a huge following these days, but that doesn’t mean that it is very accessible; that is, unless the WaRPboard Platform has anything to do with it. Currently... MORE
Custom Merino Wool Flats
Custom Merino Wool Flats
The WoolWalker Invites You to Design Your Own Natural Footwear
You should start to follow WoolWalker if you are looking for cozy, customizable footwear made from natural materials. WoolWalker invites you to design your own wool flats. The WoolWalker... MORE
DIY Hearing Aids
DIY Hearing Aids
The 'iHear' Hearing Aid Can Be Programmed and Calibrated By the User
iHear is an invisible hearing aid that allows users to test their hearing levels at home, and calibrate their hearing aid accordingly. The iHear system consists of a test kit, miniature hearing... MORE
DIY Non-Paper Towels
DIY Non-Paper Towels
These DIY Non-Paper Towels Clean Up Spills and Save You Money
These DIY non-paper towels are perfect for drying your hands, cleaning up spills and wiping counters. If you use paper towels for these aforementioned tasks, you’re likely to run out of them... MORE
Chemical-Free Cleaning Cloths
Chemical-Free Cleaning Cloths
PopSugar's DIY Cleaning Wipes Tutorial Cuts Costs and Toxins
If you already have a fresh paper towel roll, liquid dish soap and vinegar in your cupboards at home, you have almost everything you need to make your own DIY cleaning wipes. PopSugar’s eco-... MORE
play_circle_filled DIY Computer Kits
DIY Computer Kits
The Kano Computer Can Be Built By Almost Anybody
Technology is advancing at such a rate that many people feel very out of touch with the parts and assembly of their most-used possessions. The Kano Computer is an intriguing idea that strives to... MORE
Gilded DIY Condiment Holders
Gilded DIY Condiment Holders
The Cupcakes and Cashmere Gold Salt + Pepper Shakers Are Handmade
The Cupcakes and Cashmere DIY Gold Salt + Pepper Shakers post offers a quick and easy way to update one’s kitchen. To begin, writer Emily Schuman advises readers to select plain, white holders... MORE
play_circle_filled Budget-Friendly Custom Jeans
Budget-Friendly Custom Jeans
OriJeans Lets You Design the Perfect Pair of Jeans at a Great Price
OriJeans has come up with the solution to all your jean apprehensions with its new custom jeans development. Produced from made-to-order selvedge denim, these jeans are low priced and for you, by you.... MORE
play_circle_filled DIY Portable Gaming Kits
DIY Portable Gaming Kits
The Darkmatter DIY Portable Gaming Kit is Easy to Assemble
Darkmatter by Techjango is a current Kickstarter project and also the world’s first DIY portable gaming kit using Xbox. Techjango is selling DIY kits for those who want to carry their Xboxes... MORE

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This Aromatic DIY Bathroom Cleaner Product Contains Lavender
Natural Carpet Cleaners
Natural Carpet Cleaners
This DIY Dry Carpet Cleaner Recipe Cuts Costs with Household Ingredients
Photo Book DIYs
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Eco Bulk Food Kiosks
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Marble Box DIYs
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Flavored Face Wipes
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Self-Cleaning Pools
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Artists Create a Natural Albeit Temporary Swimming Area in London, England
DIY Floral Wall Clocks
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This Pressed Flower Clock Project Updates a Regular Analog Time-Keeper
DIY Mat Straps
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DIY Designer Headbands
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Lemony DIY Wipes
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These DIY Wipes Keep Your Bathroom Clean, Fresh and Fragrant
Repurposed Paper Towels
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Natural Household Products
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Affectionate DIY Boxes
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Anna Trympali's Romantic Gift Box Helps to Create a Heartfelt Greeting
play_circle_filled DIY Chemo Care Kits
DIY Chemo Care Kits
Rethink Breast Cancer's 'How to be a Loved One' Series is Sweet and Supportive
Spherical Spice Dispensers
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These Unique Salt and Pepper Shakers Boast an Unconventional Look
Vintage Denim Lookbooks
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The New Levi's Vintage Clothing Collection is Rustically Bohemian
Bluetooth Hearing Aids
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The Halo Works with Apple Products to Improve the Listening Experience
play_circle_filled Accurate Microphone Hearings Aids
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The ‘Wear’ is an Effective Portable Hearing Assistant
play_circle_filled Smartphone Compatible Hearing Aids
Smartphone Compatible Hearing Aids
These Smart Hearing Aids Will Help Users Stay Connected
Eco-Friendly Interchangeable Shoes
Eco-Friendly Interchangeable Shoes
These Eco-Shoes are One-of-a-Kind Customizable Designs
play_circle_filled Clothing-Inspired Musical Instruments
Clothing-Inspired Musical Instruments
DrumPants is a Wearable Instrument You Can Play Anywhere
Wearable Tech Glasses
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play_circle_filled Brainwave-Controlled Cameras
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Notification-Providing Wigs
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Beer-Branded Denim
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play_circle_filled Eco-Conscious Denim Brands
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Kings of Indigo Limit the Damage to the Environment
60s Fashion-Inspired Tutorials
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Updated Health-Tracking Accessories
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Urban Denim Editorials
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The Marie Claire US 'Jean Streets' Photoshoot Stars Daniela Braga
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The Wristify Bracelet Allows People to Control their Body Temperature
Denim-Washed Sweatpants
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Embellished Denim Editorials
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The Nada Basico Vogue Brazil Image Series Celebrates Opulent Styling
Luminously Patterned Dresses
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The Lume Collection by Elizabeth Bigger Glows Stylishly
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Dressy Data-Storing Accessories
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The 'MaCool' Cooler is Shaped Like a Vintage Apple Computer
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For-Profit Company 'Sound World Solutions' Offers an Alternative
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The CS10 Personal Sound Amplifier Adjusts Itself Through Bluetooth
Geometrical Pixelated Portraits
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The 3D Kinect Art Portraits are Beautifully Blurred
Cozy Wool-Felted Footwear
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These Wool-Made Shoes Will Make Walking Very Comfortable
Pixelated Gamer Rugs
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These 8 Bit Video Game-Inspired Rugs Include Link and Mario
play_circle_filled Voice-Activated Entertainment Systems
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play_circle_filled Wireless Arm Band Controllers
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play_circle_filled Eye-Controlled Computer Mice
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