Digitized Plan

Large and small-scale event planning is made simpler through digital platforms

Implications - Brands are offering virtual event planning platforms that allow for individuals and companies alike to simply access and organize the resources they require to plan events. Such platforms come as consumers look to more conveniently juggle all their responsibilities, while giving those within the event planning profession the ability to better streamline their processes.
Workshop Question - Conceptualize a new platform that would help your consumers or employees streamline the solutions your brand is offering.

Trend Themes

  1. Virtual Event Planning — Brands are creating virtual event planning platforms to help individuals and companies simplify event planning and juggle their responsibilities through digital platforms, therefore disrupting the event planning industry.
  2. Personal Event Coordination Marketplaces — Online marketplaces designed to simplify personal event planning through budgeting, vendor coordination, itinerary planning and customization while allowing vendors to partner with the platform to help grow their business, are disrupting the personal event planning industry.
  3. Virtual Reality Event Planning Tools — Virtual reality event planning tools allow for event planners to visualize floorplans and venue spaces through virtual walkthroughs, aiding in the visualization of final details and allowing for better decision-making, disrupting the traditional event planning industry.

Industry Implications

  1. Event Planning — The event planning industry is evolving through the creation of virtual event planning platforms and virtual reality tools that disrupt traditional event planning processes.
  2. Mobile Applications — Mobile applications designed for event planning are revolutionizing the industry by providing all-in-one party planning and RSVP management for mobile users.
  3. Online Marketplaces — Online marketplaces dedicated to personal event coordination and vendor partnerships are becoming popular in the event planning industry.
2.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
73,665 Total Clicks
Date Range:
Aug 17 — Aug 18
Trending:
Mild
Consumer Insight Topics:

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