Artists and brands expand cultural depictions online for consumer praise
Implications - Remix culture has been accelerated by Internet communities, and now brands and artists are remixing cultural imagery into web culture. By reinterpreting everything from brand logos, to emoticons and cultural icons, multicultural twists are inclusive and add to the viral appeal of campaign efforts.
Trend Themes
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Digital Remix Culture — Brands and artists are remixing cultural imagery into online culture for viral appeal and inclusivity.
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Diversity Representation — Diverse representation in media and communication is becoming increasingly important for acceptance and equality.
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Transparency and Accountability — Transparency and accountability in company statistics and reports can lead to positive changes and improvements in diversity and equality.
Industry Implications
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Advertising and Marketing — Incorporating diverse representation and remixing cultural imagery into branding campaigns can create viral appeal and inclusivity.
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Technology — Creating diverse emojis, software, and mobile applications can promote acceptance and inclusivity in communication.
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Entertainment — Diverse representation in media and entertainment, such as animated characters and illustrations, can promote acceptance and equality.
4 Featured, 35 Examples:
622,242 Total Clicks
Date Range:
Apr 14 — Sep 14
Trending:
Warm
Consumer Insight Topics:
