Seeking funding, social good enterprises turn to crowdlending techniques
Implications - Leveraging the social aspect of crowdfunding, social good enterprises are using the power of the crowd and online media to garner support for their cause. Seeking to not only raise funds but also spread the word about social initiatives and philanthropic endeavors, emerging enterprises are moving away from mainstream marketing approaches toward more niche, yet socially connected alternatives.
Trend Themes
1. Crowdfunding for Social Good - Social good enterprises are using crowdfunded, socially-connected alternatives to raise funds and awareness.
2. Mobile Facilities for Homeless Populations - Non-profit organizations are crowdfunding mobile facilities for the homeless, including shower and laundry trailers.
3. Empowering Disadvantaged Groups Through Tech Education - Non-profit organizations are using crowdfunding to invest in girls' education and provide cooking magazines for people with developmental disorders.
Industry Implications
1. Non-profit Organizations - Non-profit organizations are using crowdfunding to support mobile facilities for the homeless and invest in girls' education.
2. Socially Responsible Enterprises - Socially responsible enterprises are using crowdfunding to promote their initiatives for social good.
3. Tech Education - Non-profit organizations are using crowdfunding to invest in empowering disadvantaged groups through tech education.
5 Featured, 43 Examples:
669,727 Total Clicks
Date Range:
Jun 14 — Apr 15
Trending:
Warm
Consumer Insight Topics:
