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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,214 more

Critter Crunch

Insects are serving as a great alternative to pet food

Trend - As sustainable practices continue to evolve and impact a variety of industries, insect protein is emerging in the food and beverage space, and now it's making its way to the pet industry. These insect-based pet foods speak to the consumer desire to maintain balanced diets for their pets, and cater to the broader desire for cost-effective and sustainable purchase decisions.

Insight - The average North American consumer today deals with some apprehension about what the future will look like with global issues like climate change at play. Because of these anxieties, consumers are making small changes in their day-to-day in order to feel better about their personal impact on the environment–as well as slowly grow accustomed to the inevitable changes that they'll one day have to make as climate change progresses.
Workshop Question - How can your brand tap into more sustainable alternatives in order to reach a wider target audience?
3.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 42 Examples:
33,922 Total Clicks
Date Range:
Jun 16 — Oct 19
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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