Category
Art & Design
Oven Aesthetics
Trend cluster
Category
ConstrucTech
Technology-driven construction products aim to improve quality, safety & efficiency.
4.8
Trend score
Trend
What is the ConstrucTech trend?
ConstrucTech: Brands are creating high-tech products to aid current human capabilities. Drones, robotics, and AI are all playing a key role in the progression of the construction industry. This new shift within infrastructure development will allow humans to work alongside technology to create cities of the future in safer environments.
Insight
The consumer insight behind the ConstrucTech trend
Fast and reliable construction is at a high demand to keep up with urban growth. Given Millennials are the largest generation in North America, and many of them aspire to metropolitan lifestyles, the rapid pace of infrastructure development will continue. Ultimately, the Millennial generation is seeking ways to maintain their inherent motivations, despite aging into a new phase of their lives.
Trend themes
Themes within the ConstrucTech trend
Three behaviours holding the trend together01
Robotics in Construction
Brands are creating high-tech products aided by drones, robotics, and AI to improve safety and efficiency in construction. Businesses can tap into developing high-tech construction products like HRP-5P humanoid robots and Mediated Matter group’s rapid autonomous digital fabrication system.
02
Drone Use in Construction Industry
Drone technology is breaking new ground in the construction industry by performing job site reconnaissance and bringing remote monitoring and management to construction sites. Businesses can explore drone designs like the conceptual ‘SiteWasp’ drone for professional purposes.
03
Mixed Reality Tools in Construction
Mixed Reality is bridging the design-to-build gap in the construction industry, allowing architecture firms and builders to integrate 3D renderings with what's happening in the real world. Businesses can focus on developing high-tech safety helmets like the conceptual NOCTUA Mixed Reality safety helmet that keeps workers connected to the design vision and offers protection and connectivity.
Industry implications
What the ConstrucTech trend means for industry
Where the trend changes the playbookFor
Construction Technology
The construction industry is advancing towards high-tech solutions to improve efficiency and safety on-site. This opens up development opportunities for robotics, drones, AI, and mixed reality-based products.
For
Architecture & Design Industry
Architect firms can tap into mixed reality tools to provide 3D renderings of the original plans for under-construction projects, integrating the design and the actual building processes.
For
Drone Manufacturing Industry
Drone manufacturing industries can come up with designs for industrial-strength drones that can perform complex functions such as high-resolution imaging on challenging job sites.
Workshop question
How can your brand adapt more technologies to increase safety and efficiency?
Trend signals
Trend signals for ConstrucTech
Trend score 4.8 out of 10, from popularity 76%, activity 61%, freshness 8%.
Popularity76%
Activity61%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the ConstrucTech trend
4 featured examples from Oct 3, 2018 to Mar 5, 2019CategoryTech
Mixed Reality Construction Helmets
The NOCTUA Mixed Reality Safety Helmet Supports Workers
Mixed reality construction helmets have the potential to revolutionize the safety and efficiency of the construction industry.
CategoryArt & Design
Autonomous Digital Fabrication Systems
Neri Oxman Designs Technique for Rapid Construction
The construction industry can leverage autonomous digital fabrication systems to streamline building processes and increase productivity.
CategoryTech
Construction Site-Monitoring Drones
The Conceptual 'SiteWasp' Drone Remotely Enhances Workflow
Disruptive innovation opportunity: Integrate drones into construction processes to optimize site reconnaissance, improve communication, and increase overall productivity.
CategoryTech
Construction Worker Humanoid Robots
The HRP-5P Robot Keeps Humans Out of Harms Way
The HRP-5P humanoid robot has the potential to disrupt the construction industry by replacing human workers and improving safety measures.
