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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,383 more

Climate Controlled

Decisions and innovations that are based on weather conditions

Implications - We are affected by weather every day, although many of us don't realize the extent of its influence. Lately, a variety of interesting weather-based innovations have come to the fore, ranging from climate-based advertising and discounts to apps that determine what you should wear based on the weather outside. Since most Americans are concerned about the weather on a daily basis, innovations that rely on changes in temperature and climate conditions are a natural transition from weather-forecasting applications and tools.
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
425,073 Total Clicks
Date Range:
Sep 11 — Sep 12
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Climate-Based Fashion Campaigns
Climate-Based Fashion Campaigns
Burberry Digital Weather Billboards Alert Brits to the Temperature
The Burberry Digital Weather Billboards have been launched by the luxury fashion brand to appeal to the British obsession with the weather. Burberry’s creative campaign comprises digital... MORE
Massive Weather Machines
Massive Weather Machines
Control When and Where Precipitation Occurs with Laser-Assisted Rainfall
Laser-assisted rainfall, however baffling an idea, is as simple as its name implies. We shoot lasers into the sky and, voila, rain begins to precipitate. After the havoc and general malcontent sowed… MORE
Weather-Based Markdowns
Weather-Based Markdowns
Momentum Madrid Devises Special Discount for Limon Y Nada Drink
The changing seasons is one factor affecting marketing discounts, and now the weather will be another—at least for the Coca-Cola-owned drink Limon Y Nada in Spain. The agency Momentum Madrid... MORE
Weather-Based Clothing Sites
Weather-Based Clothing Sites
The Wevther Website Helps Users Find the Perfect Outfit
Trying to create an outfit that is weather-appropriate and fashionable is hard, but the Wevther Website is here to help. The site was crafted by Jacob Heftmann and Jack Pearke and powered by the... MORE
Climate-Determining Outfit Apps
Climate-Determining Outfit Apps
The Cloth Weather App Now Integrates Local Weather Data
The Cloth Weather App is perfect for those who often forget to check the weather before heading out but never in a million years would overlook categorizing their latest outfit. An update to the... MORE
play_circle_filled Guaranteed Perfect Weather Getaways
Guaranteed Perfect Weather Getaways
Virgin 'Book By Weather' Ensures Ideal Travel Conditions
If you've ever gone on a much-anticipated resort vacation, only to get rainy weather the entire time, then you know just how useful a tool like the Virgin Book By Weather app would be. A concept created… MORE

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