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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,035 more

Chickpea Dessert

Brands are launching confectionary items that pair chickpeas with chocolate

Trend - Food brands are embracing the ingredient combination of chickpeas and chocolate in their snackable recipes. This is done in a bid to deliver more diverse and health-focused dessert choices for the modern consumer.

Insight - Consumer attention is effectively captured by products that carry a sense of novelty—whether that be in terms of aesthetics or content. This appeals to one's adventurous spirit and given the many offerings that are available on the market, individuals tend to embrace their desire for experimenting with various things. As a result, consumers are able to satisfy their curiosity, as well as open themselves to new experiences that might fit their lifestyle better.
Workshop Question - Conceptualize a health-focused snack combination.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
25,910 Total Clicks
Date Range:
Aug 19 — Sep 20
Trending:
This Quarter and Average
Consumer Insight Topics:

Featured Examples

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