More men are investing in fun and function for their homes
Implications - Men are investing more in themselves than ever before, splurging on unique designs to create homes that reflect their interests. Partially attributable to the glorification of "man caves" in movies and the opulent bachelor pads showcased by stars on reality shows, men--single or not--are finding more ways to bring fun and amusement into their lives.
Trend Themes
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Man Cave Culture — More men are investing in themselves by creating unique designs to create homes that reflect their interests.
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Weaponry Decor — Action movies consistently rack up some of the biggest audiences both on television and on the big screen, so products like Ninja Coat Hooks offer a healthy dose of escapism.
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Sustainability — Consumers are becoming much more aware of environmental issues and are actively looking for ways to reduce their carbon footprint on the planet, as seen in the recycled beer bottle glasses trend.
Industry Implications
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Home Decor — By offering unique and tailor-made products, home decor businesses can tap into the lucrative Man Cave Culture trend.
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Outdoor and Recreational Goods — The Weaponry Decor trend presents an opportunity for outdoor and recreational goods companies to offer their own range of action-inspired products such as Ninja Coat Hooks.
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Green Manufacturing — Companies seeking to target a niche market of eco-conscious customers should take advantage of the growing demand for sustainable products such as the Recycled Beer Glasses trend.
8 Featured, 67 Examples:
2,531,737 Total Clicks
Date Range:
May 09 — Dec 09
Trending:
Warm
Consumer Insight Topics:
