Category
Tech
Delegated Interfaces
Trend cluster
Category
Automated
Creation
Consumers move from curating to creating with art-encouraging resources.
4.9
Trend score
Trend
What is the Automated Creation trend?
Automated Creation: The younger generation is obsessed with avoiding the tedious professions that wreak havoc on their parents, resulting in a need to create. Many online resources and apps have been released as a result. This suits the desire to create, instead of simply curate, artistic content, accelerating the content creation abilities granted to consumers via Twitter and other micro-blogging sites.
Trend themes
Themes within the Automated Creation trend
Three behaviours holding the trend together01
Crowdsourced Writing Apps
Technology that enables users to crowdsource “written” content presents an opportunity for a novel approach to content creation, combining macro quality supervision with micro-input from a crowd.
02
Simplified Website Publishing Platforms
Simplified website publishing platforms can offer significant cost savings to businesses and individuals seeking to create a website, bypassing the need for specialized development or design skills.
03
Collaborative Design Platforms
Collaborative design platforms such as FiftyThree's Mix democrative creativity and can help facilitate collaboration among creatives, and ensure that all stakeholders have input and are heard.
Industry implications
What the Automated Creation trend means for industry
Where the trend changes the playbookFor
Content Creation Platforms
With the ease of content creation, there is an opportunity for innovators to create enterprise applications that streamline the content creation process for companies in various industries.
For
Web Development Platforms
Simplified website publishing platforms such as Squarespace have disrupted the web development industry, which could lead to an emphasis on digital strategy and website experience design as a more valuable skill.
For
Music Production
Beat-making and music-making apps present opportunities in music production, allowing more people to benefit from synthesizer tools and democratized access to music-making.
Trend signals
Trend signals for Automated Creation
Trend score 4.9 out of 10, from popularity 82%, activity 56%, freshness 8%.
Popularity82%
Activity56%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Automated Creation trend
7 featured examples from Jan 26, 2014 to Mar 14, 2015CategoryTech
Simplified Website Publishing Platforms
Make Your Own Beautiful Website On Squarespace
Disruptive innovation opportunity: Revolutionize the website design industry with easy-to-use platforms that empower non-coders to create professional websites.
CategoryTech
Music-Making Apps
Humtap by Tamer Rashad Creates Full Compositions Through Hums and Taps
Innovative music creation software can use Humtap's technology to create more user-friendly, intuitive products.
CategoryTech
Beat-Making Apps
Auxy for iPad Provides a Digital Mobile Space to Create Electronic Music
Opportunity for disruptive innovation in the music production industry by providing innovative tools and platforms for creators.
CategoryWorld
Photo-Focused Journalism Apps
The Onpublico App Lets You Instantly Go from Witness to Reporter
The Onpublico app is revolutionizing the journalism industry by democratizing news reporting and challenging the traditional gatekeeping role of professional journalists.
CategoryTech
Collaborative Design Platforms
FiftyThree's Mix is a Handy Co-Creation Platform for Designers
The Mix platform is particularly relevant for designers, artists, and other creative professionals, allowing them to collaborate and innovate in their respective industries.
CategoryMarketing
Social Reading Campaigns
Empik's Literacy Campaign Gives Away Free Book Chapters on Instagram
The opportunity for bookstores to create interactive book marketing campaigns to engage readers and boost sales in a digital age.
CategoryTech
Crowdsourced Writing Apps
The Coda for iPhone App Gets Rid of Writer’s Block By Asking Other
Coda for iPhone can disrupt the writing assistance industry by offering a more collaborative, crowdsourced approach to writing aid.
