Trend cluster
Category

Instant
Artistic

Art-focused apps make it easy for consumers to express themselves visually.

iPad EaselsHolistic Phoneography AppsSymmetrical Photography AppsTablet PaintbrushesNeon iPhone Graffiti

Trend

What is the Instant Artistic trend?

Instant Artistic: The Internet age has bred a population of self-taught consumers, with online resources making it easy to learn almost any subject in an instant. This is most evident in art and photography, with apps and sites dedicated entirely to enhancing what little (if any) training a consumer has. Now, with the touch of a button, anyone with a smartphone can be an instant artist.

Trend themes

Themes within the Instant Artistic trend

Three behaviours holding the trend together
01

Instant Artistic Apps

Apps and sites dedicated entirely to enhancing what little artistic training a consumer has are making it easy for everyone with a smartphone to be an instant artist.

02

Holistic Phoneography Apps

The expansion of phoneography apps has unlocked new ways for consumers to shoot, edit and share images on-the-go from a variety of devices.

03

Tablet Paintbrushes

Innovative painting accessories, like the Nomad Brush for the iPad, offers a naturalistic feel that can be used for sketching or painting on-screen, unlocking new creative options for artists.

Industry implications

What the Instant Artistic trend means for industry

Where the trend changes the playbook
For

Mobile App Development

As artistic skills evolve so too will the opportunities for app developers to create new interfaces, filters, and integrated features to help users tap into their creative side.

For

Photography Equipment and Editing Tools

New phoneography apps and painting tools, like the Nomad Brush, will lead to an increasing demand for portable, high-quality image and video accessories and editing software that can enhance a user's experience.

For

Personalized User Experience

The rise of instant artistic apps and technology-driven tools offers businesses an opportunity to personalize user experiences and create more immersive and interactive solutions through the use of AR and VR tools.

Trend signals

Trend signals for Instant Artistic

Trend score 3.7 out of 10, from popularity 49%, activity 54%, freshness 8%.

Popularity49%
Activity54%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Instant Artistic trend

6 featured examples from Jun 6, 2010 to Jan 30, 2011