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Analog Toy Tech

Children are introduced to high-tech concepts like coding through low-tech means

Implications - Appealing to parents' desire to limit their children's exposure (and dependence) on technology, toy brands are offering products that teach high-tech skills without a high-tech design. Speaking to two shifts in the world of parenting, this approach offers the best of both worlds: a nostalgic, tech-free approach to toys with benefits that go beyond entertainment.
Workshop Question - What's a seemingly competing benefit you could integrate into your offering?
Trend Themes
1. No-tech Learning - Parents are turning to non-digital methods of teaching advanced skills to their children, with the 'Let's Go Code! Activity Set' for kids doing away with technology entirely.
2. Hands-on Learning - A new wave of coding toys shows that teaching programming can be made more engaging and fun by using tangible, hands-on means, like the physical block-based instructions of the 'Cubetto' playset.
3. Subscription Learning - Subscription-based services like 'Bitsbox' show that delivering new and challenging lessons to kids can be an ongoing, profitable venture.
Industry Implications
1. Toy Industry - Innovation will lead to more sophisticated and engaging products that inspire creativity and an interest in science, technology, engineering, and math (STEM) at younger ages.
2. Technology Industry - Disruptive innovation will require more talent with advanced coding and engineering skills, which introduces new opportunities for companies focused on educating young children.
3. Education Industry - As technology advances to influence the workforce, student learning will have to parallel these innovations, increasing funding for quality educational materials that teach programming basics at a young age.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 45 Examples:
199,819 Total Clicks
Date Range:
Dec 14 — Feb 17
Trending:
Warm

Featured Examples

No-Tech Coding Toys
No-Tech Coding Toys
The 'Let's Go Code! Activity Set' for Kids Teaches Programming Without Tech
There are now tons of coding toys that promise to teach the basics of programming, but most of them include some form of technology, be it a robot, a tablet, a smartphones or some kit with... MORE
Kids Coding Toys
Kids Coding Toys
The 'Cubetto' Enables Children to Learn Programming in a Fun Way
Although it might look like an average toy, the ‘Cubetto’ is actually capable of enabling children to learn programming through play. Designed for both girls and boys to enjoy, the ‘... MORE
Child Coding Playsets
Child Coding Playsets
Cubetto Introduces Programming Basics to Kids with a Robot
The Cubetto playset is a tech toy that’s designed to teach kids about the logic behind programming. Although the skills learned with Cubetto will eventually prepare kids to be computer geniuses,... MORE
Kiddie Coding Kits
Kiddie Coding Kits
Bitsbox Teaches Kids Coding Through Monthly Subscriptions
Bitsbox is a monthly subscription service designed to teach kids coding through a series of programming projects. What’s most impressive about Bitsbox is that it prepares kits to make apps... MORE
Tangible Coding Toys
Tangible Coding Toys
Google's 'Project Bloks' Uses Toys to Teach Kids How to Code
Google’s ‘Project Bloks’ introduces an open hardware toy for kids that will teach them some of the foundations of computer science. This is a collaborative project from Google’... MORE
Simplified Coding Toys
Simplified Coding Toys
The 'Programmable Box' Teaches Kids Code in a Simple Way
The ‘Programmable Box’ is a new piece of equipment to teach kids code in a simple manner rather than requiring them to simply practice traditional lessons. The ‘Programmable Box&#... MORE

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