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Altruistic Finance

Finance brands partner with charities to build consumer trust

Implications - Seeking to project a more approachable, socially responsible image, financial institutions are partnering with social good organizations. Resulting in programs that offer financial literacy, greater accessibility and more, this is an important change on the road to gaining consumers trust.
SCORE 3.1
Popularity
Activity
Freshness
Megatrends
Patterns
61,397 Total Clicks
Aug 14 - Jun 15
Mild
LifestyleCharitySocial GoodCredit Crunch
Featured Examples
Socially Aware Financial Services - Tides is a Non-Profit Organization Creating Change
SCORE 4.7
Average 1,026 Clicks Pub: Aug 1, 14
Socially Aware Financial Services
Tides is a Non-Profit Organization Creating Change
Based in the United States (they have offices in NYC and San Francisco) but having a global mission and outlook, Tides is a non-profit organization that offers socially aware financial and... [More]
Digital Literacy Campaigns - Grovo and Capital One Help to Hone Skills for the Digital World
SCORE 4
Average 617 Clicks Pub: Jun 26, 15
Digital Literacy Campaigns
Grovo and Capital One Help to Hone Skills for the Digital World
In partnership with the Capital One, online learning platform Grovo created the ‘Future Edge Digital Literacy Challenge.’ This free online curriculum is designed to challenge people to... [More]
Financial Literacy Education - The Bank of America and Khan Academy Will Teach Better Money Habits
SCORE 2.6
Mild 416 Clicks Pub: Jun 26, 15
Financial Literacy Education
The Bank of America and Khan Academy Will Teach Better Money Habits
In an effort to teach people to manage their money better, the Bank of America is partnering up with Khan Academy to offer financial literacy education. The partnership between the financial... [More]
Inclusive Finance Mergers - The Chase Bank and Rabo Development Deal Opens Branches in Kenya
SCORE 2.5
Untested 201 Clicks Pub: Jun 26, 15
Inclusive Finance Mergers
The Chase Bank and Rabo Development Deal Opens Branches in Kenya
A recent partnership between Chase Bank and Rabo Development is said to result in a set of newly opened bank branches in Kenya. The merger aims to increase the nation’s access to financial... [More]
Charitable Banking Initiatives - Venture for Canada and RBC Partner Up to Support Entrepreneurs
SCORE 1.7
Untested 159 Clicks Pub: Jun 26, 15
Charitable Banking Initiatives
Venture for Canada and RBC Partner Up to Support Entrepreneurs
Non-profit organization Venture for Canada recently teamed up with RBC in support of young social entrepreneurs. The company is not only known for its support of post-secondary grads who are seeking... [More]
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