Alternative H2O

Packaged water products turn to all-natural flavorings

Implications - As consumer purchases continue to be influenced by the wellness movement, brands are widening their offerings to include unconventionally flavored waters that border on experimental. Using naturally sweet, organic flavors, such offerings provide an alternative to tap, sparkling and even coconut waters that are nourishing and restorative, which speaks to the growing industry of preventative health and the interest in all-natural sugar alternatives.
SCORE 3.9
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Activity
Freshness
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52,515 Total Clicks
Apr 15 - Nov 15
Mild
Featured Examples
Olive Water Beverages - Olive Water is a Rejuvenating Superdrink That Recently Rebranded
SCORE 6
Warm 2,937 Clicks Pub: Jun 23, 15
Olive Water Beverages
Olive Water is a Rejuvenating Superdrink That Recently Rebranded
Olive Water is a unique Mediterranean-inspired superdrink that recently underwent a visual identity overhaul. The rejuvenating beverage is a fantastic alternative to water that is packed with the... [More]
All-Natural Maple Waters - BetterSweet Bottles Fresh Maple Water for Organic Consumption
SCORE 4
Average 1,055 Clicks Pub: Jun 17, 15
All-Natural Maple Waters
BetterSweet Bottles Fresh Maple Water for Organic Consumption
BetterSweet is a Vermont-based producer of maple water, a natural and nutritious low-calorie beverage straight from the source. Inspired by the centuries long pursuit of a sweet, low-calorie... [More]
Healing Artichoke Water - ARTY's Healthy Water is Made from Artichokes
SCORE 3.7
Mild 1,300 Clicks Pub: Apr 8, 15
Healing Artichoke Water
ARTY's Healthy Water is Made from Artichokes
For many companies, selling coconut water has become a million dollar business, but consumers are now looking for the next big thing in healthy water. As crazy as maple and birch bark water sound,... [More]
Spiced Coconut Water - This Harmless Harvest Raw Coconut Water is Enhanced with Cinnamon & Clove
SCORE 2.8
Mild 690 Clicks Pub: Nov 24, 15
Spiced Coconut Water
This Harmless Harvest Raw Coconut Water is Enhanced with Cinnamon & Clove
While it’s not uncommon for raw coconut water to be enhanced with vanilla, chocolate or fruit flavors, this product from Harmless Harvest offers something new. Coconut water’s light,... [More]
Prickly Pear Water - Caliwater's 100% Cactus Water Provides Refreshment with a Desert Fruit
SCORE 1.9
Untested 721 Clicks Pub: Apr 10, 15
Prickly Pear Water
Caliwater's 100% Cactus Water Provides Refreshment with a Desert Fruit
Caliwater’s Cactus Water is a plant-based water made from the fruit of the prickly pear cactus. The beverage is 100% natural and is loaded with benefits for the body in the form of electrolytes,... [More]
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