Adaptable Workout

Fitness attire receives a stylish overhaul for easy, on-the-go efficiency

Implications - Providing more than just physical adaptability, workout wear is shifting toward more design-conscious apparel to offer greater versatility. Offering busy consumers the chance to use their fitness gear in situations beyond just the gym, these transitional clothing pieces reflect a growing desire for a more streamlined and easily integrated method of maintaining health.
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986,824 Total Clicks
May 13 - Jun 15
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Featured Examples
Jumping Sportswear Lookbooks - The Nike Women's FW13 Catalog Stars a Slew of Female Athletes
SCORE 6.3
Warm 50,023 Clicks Pub: May 28, 13
Jumping Sportswear Lookbooks
The Nike Women's FW13 Catalog Stars a Slew of Female Athletes
The Nike Women’s FW13 lookbook will have women jumping into more stylish workout wear before they know it. A darker version of the previous spring and summer catalog, the looks are just as... [More]
Fashionable Performance Denim - Dish Performance Denim Designs Stylish Jeans for Active Lifestyles
SCORE 6.8
Warm 3,375 Clicks Pub: Jun 30, 15
Fashionable Performance Denim
Dish Performance Denim Designs Stylish Jeans for Active Lifestyles
In an effort to bridge the gap between an active lifestyle and looking fashionable, Dish Performance Denim created these stylish jeans that are designed with the look and feel of denim but the... [More]
Day-to-Night Workout Apparel - Lululemon Workout Clothes Release a Line Appropriate for Happy Hour
SCORE 5.3
Warm 10,078 Clicks Pub: Mar 21, 14
Day-to-Night Workout Apparel
Lululemon Workout Clothes Release a Line Appropriate for Happy Hour
It is no surprise that Lululemon workout clothes are extremely popular. The Lululemon &go; line is taking your gym attire to the next level. The active clothing line is launching a new line which... [More]
One-Piece Runner Outfits - The Lululemon Running Onesie Keeps You Cool (Looking) While On a Run
SCORE 5.3
Warm 5,208 Clicks Pub: Jul 3, 14
One-Piece Runner Outfits
The Lululemon Running Onesie Keeps You Cool (Looking) While On a Run
Given the popularity of adult onesies, it was only a matter of time before someone tried to exercise in one, similar to the new Lululemon running onesie. Whether anyone saw the ‘runsie’... [More]
Seductive Workout Fashion - The Alala Workout Collection Incorporates Prints and Sultry Cut Outs
SCORE 3.9
Mild 6,550 Clicks Pub: Sep 19, 14
Seductive Workout Fashion
The Alala Workout Collection Incorporates Prints and Sultry Cut Outs
Alala created a fashionable workout collection for women that is sure to get you noticed the next time you’re lifting weights at the gym. The line comes with feminine patterned pieces filled... [More]
Urban Workout Editorials - Model Stef Van Der Laan Shows Off Her Fitness for Elle Netherlands
SCORE 4.5
Average 8,981 Clicks Pub: Jan 2, 15
Urban Workout Editorials
Model Stef Van Der Laan Shows Off Her Fitness for Elle Netherlands
Stunning blonde model Stef Van Der Laan stars in the latest January 2015 issue of Elle Netherlands in a workout-themed editorial shot by Wendelien Daan. The shoot captures everyone’s desire to... [More]
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