Urban Workout Editorials

Model Stef Van Der Laan Shows Off Her Fitness for Elle Netherlands

Stunning blonde model Stef Van Der Laan stars in the latest January 2015 issue of Elle Netherlands in a workout-themed editorial shot by Wendelien Daan. The shoot captures everyone's desire to jump into the new year with a brand new fitness regime.

Laan's stunning fitness cover effortlessly showcases what everyone woman hopes their fitness goals will help them achieve. The cover showcases the stunning model with glamorously messy locks decked out in a black sports bra, Nike shorts and a dark emerald green and navy blue windbreaker sitting casually as her hand rests over her leg. The images showcase Laan getting into shape and showing off the latest athletic gear and shoes as she works out at an old school sports track.

Athletic Fashion
Disruptive innovation opportunity: Develop sustainable athletic wear that combines fashion and function.
Fitness Tech
Disruptive innovation opportunity: Create wearable technology that tracks and optimizes fitness workouts.
Social Fitness
Disruptive innovation opportunity: Build online platforms that connect individuals with similar fitness goals for motivation and support.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Incorporate athletic fashion trends into everyday clothing lines.
Sportswear
Disruptive innovation opportunity: Integrate advanced fabrics and technologies into sportswear to enhance performance.
Fitness Technology
Disruptive innovation opportunity: Develop innovative fitness tracking devices and apps to optimize workouts.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 49%
Freshness 8%