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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,856 more

Academic Consumption

Satiating a desire to learn, drinking games and products teach lessons

Implications - Perceived as a pastime that negatively affects cognitive function, drinking is being rebranded by products and games that teach palpable lessons while still allowing the drinker to maintain levels of consumption. Catering to college students with education on their minds, the products blend work and play to positively imprint the notion of alcohol consumption on those just coming of legal age to drink.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
282,234 Total Clicks
Date Range:
Jun 13 — Sep 15
Trending:
Average
Consumer Insight Topics:

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