As the global water crisis continues, celebrate World Water Day with these initiatives that raise awareness of the overuse of this natural resource. There are many initiatives that tackle water consumption such as the 'Use Only What You Need' water campaign. This initiative brings awareness to the issue of overusing water by creating eye-catching billboards that say "you can't make this stuff." This campaign hopes that people will realize they only need to use a small portion of water, and that this resource cannot be replenished.
Other campaigns tackle the issue by supplying water directly to underdeveloped, or natural disaster-stricken countries that need fresh water. The Anheuser-Busch brewery stopped producing beer and instead began canning drinking water for flood victims in Texas and Oklahoma.
Celebrate World Water Day by learning about global initiatives that seek to recognize the work that is already taking place, as well as encouraging more people to contribute to the sustainability of water.
32 Water-Saving Campaigns
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Toxic Surfing Photography
The 'HAZMAT Surfing' Series Imagines the Grim Future of Surfing
31
Impact-Focused Branding
The Me to We New Packaging Reflects Where Your Money is Going
30
Empty Bucket Challenges
OndAzul Encourages Participation in the Ice Bucket Challenge Without Water
29
Charitable Cultural Prints
These Culturally Inspired Posters are for Clean Water in India
28
Charitable Temporary Tattoos
Tattly's Temporary Tattoos for Good Help NFP Organizations
27
Eco Water Pitchers
The Soma Watcher Pitcher Purifies with a Coconut Shell Carbon Filter
26
Charitable YouTuber Campaigns
PewDiePie's '25 Million Bros' Are Fundraising for Save the Children
25
Charitable Playing Cards
The Second Edition Charity: Water Decks Support Clean Drinking Water
24
Brick-Dropping Campaigns
This Indiegogo Project Aims to Save Water and Help Drought Victims
23
Colossal Interactive Billboards
Google's Giant Times Square Billboard Hosts an Android Game
22
Conflict-Battling Bottles
The WELLY Bottle is a Sustainable Option That Gives Back to the Planet
21
Solar-Powered Educational Kiosks
The Hello Hub Internet Kiosk Will Help Educate More Nigerians
20
Handmade Conservation Ads
The 'Use Only What You Need' Water Campaign Uses Hand-Crafted Ads
19
Water-Crisis Relief Graffiti
Banksy Collaborates With BNE to Celebrate World Water Day
18
Charitable Camera Straps
The ONA Camera Strap Raises Awareness for Clean Drinking Water
17
Water-Purifying Books
The Drinkable Book is an Educational Tool That Offers Clean Drinking Water
16
Charitable Canvas Wallets (UPDATE)
Canvaspop Will Soon Have Even More Unique Wallet Design Options
15
Pop-Up Water Bars
London's H2Only Just Serves Glasses of Tap Water
14
Water Awareness Toilets
This Year's Glastonbury Festival Will Feature a Transparent Toilet
13
Newspaper Water Bottles
These Unique Water Bottle Labels Are Printed with the Day's News
12
Branded Ice Challenges
Samsung's Ice Bucket Video Shows Off the Galaxy S5's Water Resistance
11
Awareness-Raising Socks
These Colorful Socks Raise Awareness of Gloabal Issues and Charities
10
Global Warming Candles
The Glacier Project Creates Glacier-Inspired Candles to Save the Icebergs
9
Eco Awareness Games
Koda Quest's Eco Game Blends Real Challenges with Caring for a Virtual Pet
8
Relief Water Cans
Anheuser-Busch is Producing Canned Drinking Water for Flood Victims
7
Imaginary Charity Ads
'CareDrop' is an Imaginary Charitable Venture Inspired by Apple's 'Airdrop'
6
$1 Million Fishing Challenges
Tourism NT is Promising a Cash Prize for Catching a Winning Fish
5
Drought-Averting Water Services
This Water-Tracking Service Helps Farmers Monitor Their Usage
4
Sacrificial Water Campaigns
This Water Challenge Asks You To Give Up All Other Types of Beverages
3
Bejeweled Charity Bracelets
The Living Water Charm Bracelet Helps Bring Water to the Poor
2
Charitable Water Apparel
Charity:Water Gives Proceeds to Communities with Limited Water Access
1
Celebrity Conservation Campaigns
Steve Carell & Save the Drop Raise Awareness of Water Consumption
Related Ideas
Cheeky Adult Wipe Campaigns
goodwipes Launched a OOH Campaign at the 2025 NYC Marathon
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Sophisticated Whisky Day Campaigns
Glenfiddich Marks World Whisky Day on May 16th
Wearable Water Bottles
im Water Debuted "the World's First Wearable Water"
Cartoon-Branded Aluminum Water Packaging
B Water & Beverage Debuts New Disney-Inspired Designs
Nationwide Soda Campaigns
America250's Coca-Cola Mini Cans Campaign Spotlight All 50 States
Female-Athlete Hydration Initiatives
Gatorade x WNBA Enhance Hydration Awareness Among Athletes
Basketball Player-Supported Hydration Products
Stanley 1913 Collaborates with Caitlin Clark
High-Dose Relaxation Beverages
Savvy Launched 'Calm Water' as an RTD Functional Beverage
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Quirky Pasta-Defying Campaigns
Cup Noodles x Top Ramen Launch a National Noodle Day Initiative
Vibrant Mental Health Campaigns
CDC Has Launched the Playfully Illustrated Free Mind
Global Beauty Campaigns
L’Oréal Marks World Refill Day With a Global Campaign
Kid-Focused Water Brands
Wave Kids Has Introduced an Innovative Approach to Children's Hydration
Hydration-Focused Pop-Ups
Thorne Launched Its 'Just Add Water' Activation in NYC
Beer Brand Campaigns
AB InBev Launched Its 'Cheers to Bars' Campaign for the FIFA World Cup 2026
Global Inclusive Retail Initaitives
Women-Led Wednesday Promotes Women-Operated Businesses
Globalized Tournament Campaigns
Coca-Cola Debuts 'Uncanned Emotions' for the 2026 World Cup
Sizable Laundry Donation Campaigns
Bath & Body Works Donates Its Products to Two Non-Profits
Hop-Infused Sparkling Water Campaigns
HOPWTR Debuts the 'Drink Whatever You Want' Campaign
Refillable Cosmetic Campaigns
The L'Oréal #JoinTheRefillMovement Campaign is Expansive
Refillable Water Brand Bottles
evian and Wimbledon Partnered for a Circular Economy Innovation
Cheeky Sports-Inspired Diaper Campaigns
Huggies Aligns Family Planning with a Major Sports Event
Plastic Reduction Concierges
The SodaStream Sustainability Concierge Helps to Cut Waste
High-Profile Home Improvement Campaigns
The Home Depot Joins Forces with David Beckham
Branded Complete Hydration Initiatives
The Gatorade Advanced Hydration System Educates Consumers
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
CGI Tropical World Campaigns
Tropicana Debuts the Give Life Some Juice Campaign
Accessible Atmospheric Water Dispensers
The 'Water from Air' Dispenser Concept is 3D-Printed
House Party-Themed Campaigns
Hiders Keepers Shows Stella Artois’ Clever Take on Party Etiquette
World Cup Payment Campaigns
Visa Launched Its Tap In FIFA World Cup 2026 Campaign
Better-For-You Hydration Campaigns
Gatorade Spotlights Its Gatorade Lower Sugar in a New Campaign
Global Runner-Inspired Campaigns
PUMA Introduced its 'Go Wild' Campaign
Collaborative Recycling Initiatives
National Mall Introduces a Comprehensive Recycling Program
Youth Wildlife Initiatives
The WWF Call of Nature Initiative Changed the Sound of Recess Bells
Women-Focused Multi-Year Research Initiatives
Gatorade Announced the Body of Science Initiative
Housing Crisis-Focused Campaigns
Habitat for Humanity Launched the Let’s Open the Door Campaign
Garden Hose Drinking-Inspired Waters
O.M. Scott & Sons Debuts H2HOSE Limited-Edition Canned Water
Italian Sparkling Water Campaigns
S.Pellegrino Debuts Its Latest Campaign — Dinner Dialogues
World Whisky Day Celebrations
The Balvenie Calls Attention to Its Cask Finishes Range
Humorous Mother's Day Campaigns
bubly Addresses Mother’s Day Mishaps with the 'Gift Glow Up Shop'
Alcohol-Free New Year Campaigns
DASH and Dry January Partnered on a New Campaign
South African Cider Campaigns
Savanna Premium Cider Debuts the "We Outside' Campaign and 500ml Can
Afternoon Break-Encouraging Campaigns
Halfday Iced Tea is Launching the Halfday Break Campaign
Emergency Beer Initiatives
Heineken Fan Rescue Delivered Beer to Scottish Fans in Boston
Transformative Water Filters
Qure Supports Clearer Skin Through Water Filtration
Confidence-Inspiring Youth Beauty Campaigns
Dove Launches 'The Game is Ours' for FIFA World Cup
Premier Hospitality-Focused Water Partnerships
evian Strengthens Las Vegas Presence
Alcohol-Free Underground Campaigns
TfL and Heineken 0.0 Introduced "Bakerl0.0" for Dry January
Festival-Focused Toilet-Sharing Initiatives
The HEMA Home Toilet Initiative is Unique
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Humorous Wet Wipes Campaigns
goodwipes Partnered with Hallie Batchelder on Wet January
Summer Wellness Pubs
The Wellness Tap by Holland & Barrett Helps People Keep Energy Levels High
Coastal-Inspired Beer Campaigns
The Corona Beach 100 Campaign Celebrates the Brand's Anniversary
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Hydration-Focused Game Partnerships
Enhanced Partners with Caliwater for the Enhanced Games
Campus Food Insecurity Initiatives
Chartwells Higher Education Debuts 'United Through Food'
Moderate Drinking Campaigns
Athletic Brewing Company's Athletic January Celebrates Mindfulness
Anti-Water Waste Cleaning Campaigns
The Ecover 'Waste No Space' Campaign Encourages Conservation
In-Shower Water Meters
The IKEA BERGVATTNET Water Meter Encourages Conservation
Canned Alcohol-Infused Water
Barewater is Uncarbonated, Zero Sugar and Naturally Flavored
Mindful Ritual Campaigns
Ramón Bilbao Launches 'Made for the Senses' Campaign
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Unbranded Sun Protection Campaigns
The Sun Responsibly Campaign Advocates for Daily UV Protection
Premiumisation Sustainability Moves
AB InBev Launches Its Samlesbury Wastewater Treatment Facility
Sports-Themed Beer Campaigns
This BrewDog Promotion Offers the Chance at a Year of Free Beer
Thoughtful Ice Cream Campaigns
DOVE® Ice Cream's #MiniWinMonday Emphasizes Minor Accomplishments
Chlorophyll Water Cans
Chlorophyll Water Launched a New Way to Enjoy Enhanced Purified Water
Health-Conscious Light Beers
Atwater Brewery's Atwater Light Serves Health-Conscious Beer Drinkers
Athlete-Approved Water Brands
Aim High Canned Water Blends Hydration with Motivation
Spontaneity-Inspired Travel Campaigns
Wyndham Debuts 'Where There's a Wyndham, There's a Way'
French Wine Region-Focused Campaigns
Bordeaux Wines Boasts Its #JointheBordeauxCrew Campaign
Ice Shortage-Tackling Brand Campaigns
VEVOR Debuts the Free Ice for Game Nights Activation
Activity Gear Billboards
Ocean Spray's Reclaim Happy Hour Activation Got Australians Up & Moving
Oral Health Awareness Initiatives
Philips Sonicare Declares March 20th as World Oral Health Night
Clean-Label Hydration Campaigns
The Wonder of Water Campaign from Aqua Libra is Health-Focused
Disability Inclusion-Focused Initiatives
The World Health Organization Issues a Call for Proposals
Domestic Violence Awareness Campaigns
GlassesUSA.com Joins The National Domestic Violence Hotline
Sun-Lit Anniversary Campaigns
The Corona 100 Years Campaign Lets Natural Light Capture the Story
Swimming-Focused Branding Initiatives
British Swim School Debuts Jump on It Campaign
Tennis Champion Hydration Partnerships
Carlos Alcaraz Becomes evian's Global Brand Ambassador
Thirst-Focused Innovative Summer Activations
Mountain Dew Launched 'Thirst Guards' Campaigns
Celebratory Football Beer Campaigns
Tennent’s Time to Dream Campaign Celebrates the World Cup
Water-Saving Bathroom Capsules
The BERGVATTNET Collection Makes Shower Water Efficiency Effortless
At-Home Happy Hour Campaigns
Grant's Whisky Celebrates National Happy Hour Day
Music Icon-Supported AI Campaigns
Music Stars Spotlight Workday's AI-Powered Enterprise Solutions
Luxurious Canine-Celebrating Events
Thousands Gather to Celebrate World Dog Day
Dedicated Rehydration Days
Liquid I.V. Helps Post-Game Recovery with National Rehydration Day
Branded Water Bottle Bags
These Evian Bottle Bags Celebrate the Brand's 200th Anniversary
Charitable Convenience Store Campaigns
Circle K Canada Established Hero Day in October 2025
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Road Safety-Focused QSR Campaigns
McDonald's Türkiye Launched a Campaign Called Drink & Drive
Natural Plant Beverages
WALOVI Unveiled International Cans with Eastern Aesthetics
Bubble Wrap Branding Initatives
Sealed Air Marks National Bubble Wrap Appreciation Day
Pump-Integrated Water Bottles
The BOTTLE BOTTLE Has an Active Pump for Easier Sipping
Actor-Supported Water Campaigns
smartwater® Reignited Its Partnership with Jennifer Aniston
High-Profile Clean Water Initiatives
Chapter 2 & One Drop Foundation are Running the La Gala 2025
Sunrise Cold Plunge Experiences
Athleta Celebrated Women with the 'Wake the Water' Event
Hydration Reminder Apps
Just Drink! Uses Audio And Visual Cues To Encourage Daily Hydration
Animated Eye Health Campaigns
Prevent Blindness Debuts the Multimedia Best Eyes for Life Campaign
Hygiene-Focused Disaster Relief Initiatives
Procter & Gamble Runs Its Tide Loads of Hope Program
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Hydration-Focused Pickleball Partnerships
Waterdrop Filter Sponsors Major League Pickleball
Sustainability-Focused International Strategies
Haier Group Expands Sustainable Ecosystems
Weland Conservation Fundraiseres
Ducks Unlimited Canada Debuts the Duck and Run 2025 Initiative
Diabetes-Focused Educational Campaigns
Breakthrough T1D Debuts the State of T1D
Diabetes Awareness-Focused Campaigns
BOOST is Partnering with the American Diabetes Association
National Flag Initiatives
Volkswagen Canada Launches Dual Flags for Fans of the World Cup
Menstrual Health Day Initiatives
The Period Purse Launched 'Menstrual Health Day is Every Day'
Personalized Hydration Trackers
Drip Hydration Tracker Helps Users Monitor Daily Water Intake
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Festival Exploration Platforms
Today's Festival Documents Global Cultural Celebrations
Water-Saving Shower Systems
Ideal Standard Creates the Sustainable Alu+ Shower System
Smart Hydration Tracking
Drinko Simplifies Daily Hydration With Reminders and Goal Tracking
Branded Teacher-Honoring Campaigns
BIC is Running the 'Bring Joy, BIC to School' Campaign
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
State-Of-The-Art Bottling Facilities
MTN WTR Invests $15 Million to Enhance Production
Protein Swap Campaigns
Humane World for Animals' Beansday Invites People to Eat More Beans
Assistive Technology Awareness Campaigns
Texas is Committed to Inclusive Technology
First Responder-Honoring Initiatives
U.S. Convenience Stores Launch 'We See You. We Thank You.'
Neighborhood Storytelling Campaigns
Vitaminwater Expands Neighborhue with Community Mural Stories
Tree-Planting Drink Campaigns
The Human Bean links beverage sales to global reforestation efforts
science-backed eye relief campaigns
TheraTears' new campaign is titled 'It's a Science'
Tap Water Pubs
The Westminster Tap by Independent Age Highlights Rising Water Bill Prices
Music Festival Refreshment Campaigns
This Lipton Summer Campaign Offers VIP Festival Experiences
Halloween Season Candy Campaigns
World Business Chicago is Promoting Chicago-Based Candy
Charitable Qsr Campaigns
A&W Canada is Running the Burgers to Beat MS Day Campaign
Balanced Ritual Design Projects
Bindu Project Reimagines Daily Water Habits as Mindful Ceremonies
Women-Empowering Photograph Campaigns
Ownever Made a Statement This International Women's Day
Logo-Based Health Campaigns
NHS Blood and Transplant Launches Logo Campaign for Blood Donations
Recycling-Focused Travel Campaigns
Coca-Cola and Merlin Entertainments Partnered for a Promotion
Workplace Wellness Reminders
Work Place Reminder Helps Employees Stay Healthy During Work Hours
Clean Water Projects
The Ross & Squibb Distillery Supports Deep-Water Well Projects in Kenya
Ceramic Waste Carafes
Sungai Carafe Transforms Bali’s River Waste into Restorative Pottery
Digital Hydration Calculators
Calculate Daily Water Needs Accurately with Water Intake Calculator
Hydration Reminder Tools
DWR Keeps You Hydrated With Smart, Lightweight Mac Menu Bar Reminders
Canned Pasta Water Pranks
Eat Wasted Teased a Canned Pasta Water as a Way to Reduce Water Waste
Computer-Locking Hydration Apps
'Hydration Hostage' Requires Proof of Hydration to Continue
Student-Focused Charitable Campaigns
Tackle Hunger & Collaborators Launch Fill the Fridge Campaign
International Traveler-Focused Campaigns
Brand USA Launches Two Complementary Campaigns