These August 2015 cosmetics range from male-targeting skincare lines to TV-inspired makeup collections that promise to deliver flawless, photo-finish results. In addition to the month`s revolutionary makeup products, a focus on male-targeting skincare is present. While traditional shaving creams are being replaced with organic face bars and skin-cooling solutions, luxury hair care is no longer being offered to a female majority.
From lifestyle-specific skincare lines -- GOA Skincare`s mission is to reduce aging effects for males who are smokers and drinkers -- to luxe haircare that is designed with the modern gentleman in mind, male skincare is getting an upscale overhaul with products that embody quality and elegance.
In addition to male-targeting skincare, these August 2015 cosmetics also include herb-infused dry and solid shampoo products along with deodorants and insect repellents that are both natural and chemical-free.
Top 60 Cosmetics Trends in August
60
Halloween-Inspired Body Makeup
This Artist Transforms Herself into Spooky Halloween Characters
59
Feline-Inspired Eye Paintings
Tal Peleg's Cat-Inspired Makeup Art Takes the Cat Eye to a New Level
58
Whimsical Black Tattoos
Caitlin Thomas Creates Body Ink Designs That are Deceptively Simple
57
Fruitful Model Photography
Beauty Scene's So Fresh So Clean Beauty Story Features Fruity Cosmetics
56
Theatrical Skincare Boutiques
The New Aesop Berlin Boutique Was Designed by Snohetta
55
Glamorous Beauty Pop-Ups
Benefit Recently Held a 1950s-Inspired Pop-Up Beauty and Cocktail Bar
54
Glamorous Hair Products
L'Oreal Professionnel's Hollywood Waves by Tecni. Art Gives Vintage Style
53
Fragrance-Blending Kits
This Kit Allows Customers to Mix Their Own Customized Fragrances
52
Lifestyle-Specific Skincare
This New Skin Cream Eliminates Signs of Aging Caused by Bad Habits
51
Songstress Fragrance Ads
This RiRi by Rihanna Fragrance Campaign Features the Goregous Singer
50
Couture Cartoon Fragrances
This Limited-Edition Lavin Fragrance Has a Quirky Feminine Cartoon Face
49
Elegant Skincare Outposts
The Aesop Toronto Boutique is an Understated Retail Heaven
48
Grass Eyelashes
These False Eyelashes by Mary Graham are Made of Blades of Grass and Pine Needles
47
Makeup Brush Cleaners
The Lilumia Brush Washer Makes It Easy to Clean Makeup Brushes
46
Design Studio Skincare Lines
Architectural Firm Nendo Has Released a Plant-Based Body Care Line
45
Gentle Fingertip Exfoliants
These Tiny Scrubbers Help Users Eleminate Pore-Clogging Grime
44
Mindful Subscription Boxes
BuddhiBox Supplies Monthly Gifts to Enhance a Yoga Practice
43
Anti-Aging Acne Products
This Beauty Line Helps Older Women Fight Blemishes and Signs of Aging
42
Seaweed Facial Cleansers
Mermaid Scrubbers Act as a Natural Face Cleanser and Exfoliating Toner
41
Papaya Exfoliant Powders
Tatcha's Face Powder Polishes Skin with Green Tea, Licorice Root & Algae
40
Cooling Male Skincare Products
The Nivea Men 'Sensitive' Line Provides Relief for Irritable Skin
39
Redness-Reducing Skincare Collections
These Beauty Products are Designed for Hypersensitive Skin
38
Dry Shampoo Pop-Up Salons
The Batiste Stylist Pop-Up Offered Free Hairstyling at a London Mall
37
Skin-Mimicking Makeup Brushes
These High-End Makeup Brushes Reach Every Curve of the Face
36
Sunblock-Infused Cosmetics
These Hypoallergenic Powders Provide Water-Resistant Sun Protection
35
Crystal-Packaged Skin Creams
This Luxury Cream is Presented in Handcrafted Crystal Caviar Server
34
Crowdsourced Pop-Up Beauty Shops
Birchbox is Letting Fans Decide the Location of Its Pop-Up Shops
33
Surfing Skincare Bottles
Grisha Serov's Sun Care Product Concept Mimics the Shape of a Surfboard
32
DIY Coconut Coffee Scrubs
This Homemade Body Exfoliant Recycles Used Grounds and Smells Delicious
31
Organic Deodorant Sprays
This Unisex Deodorant is Specifically Formulated for Sensitive Skin
30
Exotic Unisex Fragrances
This Tropical Fragrance From Tom Ford is Designed for Men and Women
29
Whiskey Moustache Wax
Johnnie Walkers's Hair Wax Pairs Well with the Johnnie and Ginger Flavor
28
Age-Accepting Skincare Lines
This Anti-Aging Cream is Created with Cutting-Edge Science
27
Sun Protection Markers
Suncayr's Ink Changes Color to Show When the Formula Should Be Reapplied
26
Mindful Beauty Bars
Aveda Treated Wanderlust Festival Attendees to Pampering at 'The Beauty Bar'
25
Naturalized Cosmetics Outposts
The Aesop Frankfurt Boutique Was Designed by Philipp Mainzer
24
Beachy Bubble Bath Branding
The Seaweed Bath Co is Inspired by the Coast of Maine
23
Gentleman-Targeting Hair Products
The Jack Black Hair Care Line is Made Using Natural Ingredients
22
Adventurous Skincare Brands
This Male Skincare Line Honors Mt. Everest Conqueror Tenzing
21
Interactive Beauty Blogger Apps
This New Mobile Beauty App Helps Fans Connect to Blogger Jenn Im
20
Pine Tar Soaps
This Sustainable Soap Can Be Used by Men, Women and Children
19
Face-Perfecting Skincare Devices
The REDEFINE MACRO Exfoliator from Rodan + Fields Beautifies Skin
18
Revitalizing Travel Kits
These Herbal Care Packages are Stuffed with Organic Travel Essentials
17
Powdered Skin Scrubs
This Eminence Organics Skin Exfoliant Begins as a Dry Powder
16
Purse-Shaped Perfumes
Marc Jacobs' Perfume Bottle Packaging Resembles a Miniature Handbag
15
Concentrated Glacial Moisturizers
Biotherm Homme's Aquapower 72H Locks Moisture In For 72 Hours
14
Clay-Infused Shaving Creams
Fat and the Moon's Organic Products Target Sensitive Skin
13
Male-Targeted Skincare Ads
Garnier's Acno Fight Ad Presents an All-In-One Skincare Remedy for Men
12
TV-Worthy Cosmetics
Make Up For Ever's Ultra HD Foundation is Made for High Definition Filming
11
Soothing Bath Herbs
This Postpartum Bath Infusion Contains Healing Ingredients for New Moms
10
Beauty Product Pairing Apps
The CosScan App Assesses the Compatibility of Skin & Beauty Products
9
Romantic Autumnal Cosmetics
This Fall Makeup Line From Dolce & Gabbana Highlights Reds and Pinks
8
Sustainable Makeup Sponges
Ecotools' Natural Cosmetic Products Cater to Sensitive Skin Conditions
7
Beachy Sea Scrubs
This Sea Salt Scrub is Made from Pure Sun-Dried Sea Salt
6
Beachy Celebrity Fragrances
This New Scent from Jennifer Aniston is the Perfect Summer Perfume
5
Zero Gravity Makeup Stunts
The IOPE Air Cushion Proves It's Applicable Without Gravity
4
Backtalking Beauty Ads
Vichy's Newest Commercial Urges Consumers to #ForgetFlawless
3
Mustard Solid Shampoos
Mixtura Organic's Organic Hair Cleanser Boasts Essential Oil Ingredients
2
Regal Spa Treatments
The Firenze Four Seasons Hotel Offers a Luxury Facial Inspired by Cleopatra
1
Interactive Beauty Apps
This Beauty Tutorial App Lets You Shoot and Share Makeup Videos
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High-End Beauty Campaigns
The La Beauté Louis Vuitton Campaign Debuts With a Bold Vision
Canadian-Korean Skincare Debuts
HANYUL Korean Skincare Launches at Sephora Canada
Flavor-Forward Lip Treatments
Sweet July Skin's Lip Treatments are Fruity & Antioxidant-Rich
Japanese-Inspired Beauty Products
IKI Skin Care Launches Six Transformative Products
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Luxury Beauty Brand Launches
La Beauté Louis Vuitton Unveils a New Era of Luxury Beauty
Halloween-Themed Self-Care Collections
Lush's 2025 Halloween Collection is Party-Ready
Beard-Focused Premium Grooming Brands
Beards & Beyond® Elevates Men's Self-Care
Playful Cosmetic Collections
The Clinique x Crayola Collaboration Makes Makeup Feel Fun Again
Seasonal Shopping Occasions
Sephora Canada Spotlights Must-Haves for the Sephora Savings Event
SPF-Infused Skincare Products
Emma Lewisham Releases a New Suncare Collection with SPF 50
Hydrating Nature-Inspired Cosmetics
The Tree Hut Summer Collection is Packed with Seasonal Scents
Sophisticated Winter Fashion Capsules
The COS Winter 2025 Collection is Ultra-Chic & High-Quality
Science-Led Teen Skincare
Teen Beauty Brand indu is Stepping Away from Makeup to Focus on Skincare
Intricately Exquisite Beauty Collections
The Christian Dior Summer 2025 Makeup Collection is Chic
Beautifying Self-Care Bundles
Olive & June x Bubble Collaborated on Skin and Nail Care Kits
High-End Skin Essentials Collections
Christian Dior Delivers a Strategic Evolution in Luxe Beauty
Versatile Beauty-Enthusiast-Approved Products
L’Oréal Paris Spotlights its Trending Must-Haves
Essential Skincare Sets
Merit’s New A/W 2025 Sets Bring Limited Shades and Travel-Sized Essentials
Space Travel Certified Cosmetics
Ready Set Jet Becomes the First Beauty Brand Certified for Space
Premium Private Label Cosmetics
Sainsbury's the Edit Comes in 17 Affordable Formulations
Masculine Pharmacy Shopping Experiences
Walgreens Men’s Zone Offers Grooming and Skincare Options
Youth-Oriented Beauty Branding
Avatara Represents a Fresh Approach to Skincare
Premium Youth Skincare
Kinside Supports Gen Alpha with Safe, Simple Skincare Made for Their Age
Intimate Wellness Brand Launches
Niches & Nooks Offers a Fresh Take on Intimate Care
Solid Skincare Keychains
Purepeak Appeals to Gen Z's Love of Compact, Portable Cosmetic Keychains
Sustainable Masculine Deodorants
Rock Face Refillable Deodorant Packs are Formulated for Men
Whole-Family Beauty Collections
Old Navy Beauty Co. Shares Fun, Accessible Skincare & More
Curated On-The-Go Beauty Sets
Sephora Launches The Sephora Favorites MVP Kit and The Courtside Kit
Dual-Action Mineral Sunscreens
The Mineral Sunscreen SPF 50 by Augustinus Bader Features TFC8
Men's Personal Care Rebrands
Every Man Jack Transforms Its Brand & Launches the Premium Collection
Bird-Inspired Ethereal Cosmetic Collections
Guerlain's Fall 2025 Majestic Feathers Line is Chic
Multipurpose Haircare Cosmetic Oils
The Hollywood Beauty Level-Up Trio is Nourishing
Life Stages-Focused Beauty Brands
Naomi Watts Developed the Skincare Brand Stripes
Gen Z Cosmetic Brands
Myntra and SUGAR Cosmetics Partner to Launch Molten Beauty
Post-Summer Skincare Campaigns
Rodan + Fields' Back to Skin Inspires a Seasonal Reset
Rewards-Based Beauty Devices
Sephora Expanded its Rewards Catalog With High Tech Skincare Tools
Springtime Shave Collections
The Venus + Rifle Paper Co. Collab Features a New Soothing Oil
Skin Health Cosmetic Products
These New Neutrogena Skincare and Makeup Launches are Beneficial
Calming Neurocosmetic Skincare
Skin to Mind Bridges the Gap Between Dermatology and Neuroscience
Celebrity-Led Skincare
Dua Lipa Debuts Her Skincare Brand DUA with High-Performance Formulas
Korean-Made Vegan Skincare
OLIVIAUMMA Launched Nationwide at Sephora With Two Exclusives
Gen Z Self-Care Capsules
Not Your Mother's Launches the Aura Boost Line for Gen Z Shoppers
Dermatologist-Founded Skincare Brand Expansions
Fig.1 Beauty Has Launched on Sephora
Organic SPF Product Launches
COOLA Launches Two New Firming and Nourishing Products
Eco-Friendly Deodorant Lines
Humble Brands Partners with Jason Momoa for Sustainable Personal Care
Curated K-Beauty Boxes
FabFitFun Features Noteworthy K-Beauty Brands in its 'Seasonal Summer Box'
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Canadian Luxury Skincare Brands
Skincare Line Ädesē Launches with a Luxe Minimalist Ethos
AI Beauty Apps
Refresh App Combines Hair, Makeup and Styling in One AI Platform
Star-Studded Men's Fragrance Campaigns
The BOSS Bottled Beyond Fragrance Campaign is Eye-Catching
Pop Culture-Inspired Beauty Campaigns
Peter Thomas Roth Taps 'The Summer I Turned Pretty'
Youth-Safe Skincare Hubs
Cult Beauty's Gen A–Z Hub Educates and Empowers Gen Alpha and Gen Z
Bubbly Body Wash Lines
Lux's New Body Wash Range Has a Textures Inspired by Sparkling Drinks
Affordable Limited-Edition Skincare Sets
NIVEA Debuts a Series of Holiday Gift Sets
Cosmetic Fitness Club Partnerships
Equinox and Le Labo Partnered to Elevate Personal Care
Grocery-Inspired Beauty Pop-Ups
The Markup Marché by The Ordinary Challenges Industry Buzzwords
Minimalist Skincare Product Lines
Muji Launches the Official Muji Skincare Range
Satirical Skincare Campaigns
Sephora Launches 'Skin Obsessed' Campaign with Taika Waititi
Fashion Label Beauty Collections
Vol. 1 White Fox The Beauty + Lifestyle Collection Debuts
Masculine Refillable Soap Ranges
Bob Refillable Body Wash Launched Men-Targeted Grooming Products
Multi-Use Matte Cosmetics
MAC Cosmetics’ Multisculpt Matte is for the Eyes and Face
Non-Crease-Proof Eyeshadows
Fara Homidi Beauty's Essential Eye Collection Achieves a Lived-In Look
Y2K Weather-Report-Style Skincare Campaigns
JUNOCO Launches a 'Dry-Cuticle Season' Forecast Ad
Fashion Brand Cosmetic Collections
Juicy Couture Beauty Products Come in a Variety of Options
Potent Science-Backed Skincare
Acure Skincare Debuted New Branding and Products for Spring
Shoppable Beauty Routine Apps
BeautyShelf Helps Users Discover Authentic Recommendations
Eye Makeup Product Releases
Yves Rocher’s Botanical Eye Essentials Channel Spring Beauty
Wellness-Focused Efficient Skincare Lines
Practical Alchemy is an Emerging Wellness Beauty Brand
Youthful Hair Mists
Mane is Launching Scented Hair & Body Mists for Millennials & Gen Z
Father's Day Grooming Gifts
The Next Grooming The Well Groomed Essentials Box is High-Value
Natural Actives Luxury Skincare
One Tribe Cosmetics are Made with Up to 98% Natural Ingredients
Comprehensive Affordable Beauty Ranges
Suave Strives to Be Affordable Yet Effective
Sun-Inspired Luxurious Beauty Lines
Hermès Boasts the Les Façons Makeup Capsule
Menopause-Friendly Online Aisles
Ocado Retail and GenM Launched an MTick-Certified Product Range
Multi-Use Wellness Lineups
Saje Natural Wellness Unveils a New Product Collection for the Holidays
Myth-Busting Skincare Campaigns
indu is Helping Teen Boys Better Care for Their Skin
Emotional Wellness Neurocosmetics
The Skin-Brain Axis Inspired Gotha Cosmetics' Neuroaura Concept
Futuristic Personal Care Fragrances
Parfex Launches FutureSkin Nova Collection
Clear Haircare Collections
It's a 10 Haircare's Clear Collection Features Transparent Formulas
Gen Z-Approved Skincare Ranges
Smuuti Skin is Arriving in the UK at Superdrug
Fragrance-First Personal Care Products
TONE Makes Scent Ritual Solutions for Gen Z & Gen Alpha
Edgy Cruelty-Free Cosmetics
Barry M Beauty's Rebrand Embraces Its Rebellious Roots
Heritage-Inspired Skincare
Setú Personal Care Makes Men's Skincare with Latin American Ingredients
Targeted Winter Skin Products
NIVEA MEN Solves Common Winter Skin Issues with Nourishing Products
Long-Wear Makeup Retail Expansions
SACHEU's Product Line is Now Available in Target
Up-Close Skincare Campaigns
Your Skin Barrier Needs You by BYOMA Educates Skincare Consumers
Skin-Loving Cruelty-Free Cosmetics
Lush's New Skincare-Makeup is Nourishing & Multitasking
Stress-Relieving Personal Care Collections
Suave's Stress Relief Collection Delivers a Mood Boost
Premium Private Label Cosmetics
California Gold Nutrition BEAUTY from iHerb is High-Quality
Biocompatible Skincare Ranges
Naturium Debuts on Amazon Canada with Cult-Favorite Product Lineup
Acne-Focused Men's Skincare Lines
PAPATUI Debuts the Acne Fighting Care Collection
Men's Whole-Body Shave Creams
Native Introduced Its Men's Shave Cream in Three Scents
Bold Scented Body Mists
Bespoke London Debuts Beast Mode Mens Body Mists
Skincare-Like Body Capsules
Naturium Launches its New Body Care Line at Shoppers Drug Mart
Honest Shaving Campaigns
Wilkinson Sword's Any Hair, Anywhere Shatters Shaving Myths
Advanced Dermocosmetics Collections
Teoxane's Skincare Solutions Share Clinically Proven Formulas
Premium Haircare Lines
LUNESI Enters the Competitive Haircare Market with a Distinct Positioning
Empowering Menopause Magazines
The Menopause Edit by Nutrafol Destigmatizes a Normal Life Change
In-Store Beauty Bars
Walmart Beauty Bars Help Customers Discover Products & Test Samples
Skincare-Based Makeup Launches
Glow Recipe Extends its Nourishing 'Hues Collection'
High-Performance Cosmetic Lines
Clariant Introduces a New Collection of Personal Care Products
Intimate Body Hair-Removing Collections
Venus Launches its 'Pubic Hair & Skin Collection'
Elegant Holiday Beauty Kits
U BEAUTY Has Curated a Collection of Five Distinct Skincare Kits
Peach-Inspired Makeup Series
ColourPop Launches the ‘Sweet Peach’ Collection as Color of the Month
Refillable Skincare Lineups
Fig.1 Beauty Emphasizes Sustainability in Its Packaging
Celebratory Midlife Campaigns
The Stripes Beauty Hotter Than Ever Destigmatizes Menopause
Male Fragrance Expansions
Lynx Fine Fragrance Redefined Masculine Grooming with Premium Scents
Elevated All-Natural Grooming Lines
BAZ & CO Launches a New Men's Skincare Brand Under Waitrose
Co-Created Menopause Skincare
Marcelle Made the Revival+ Vitality Menopause Range with 400 Women
Expansive Personal Care Lines
method launches at Ulta Beauty and Introduces Exclusive Products
Luxe Beauty Oil Expansions
Moroccanoil® Launches in Ulta Beauty
Science-Backed Skincare Brands
Kind Atoms Taps Run For The Hills for its Skincare Debut
Glow-Focused Beauty Campaigns
Pixi Beauty Debuts the 'Glow, Reimagined' Collection
Facial-Grade Body Skincare Ranges
Ontu Products Pairs Science and Beauty for Effective Results
Phygital Active Ingredient Lineup
Vantage Debuts SCALPHIX OX-GUARD at in-cosmetics Global
Science-Led Skincare Systems
Rationale's Essential Six Offers Daytime Protection & Nightly Repair
Ethical Skin-Nourishing Cosmetics
The Beauty Kitchen PURE Collection Features Four Products
K-Beauty Retail Expansions
HANYUL Launched Three Signature Collections at Sephora Canada
Glow-Enhancing Sun Care Products
Australian Gold® Debut Three New Launches for the Warmer Months
Anti-Aging Men's Skincare Sets
Brickell Men's Products Unveils the Ultimate Routine for Men
Anti-Pink Tax Grooming
Dollar Shave Club Challenges Overpriced Women’s Razors
Naturally Powered Skincare
The New Lush Skincare Range Features 16 Different Fruits & Vegetables
Effective Heavy Sweating Cosmetics
Dove Men+Care Maximum Protection Works for Up to 96-Hours
Rugged Daily Skincare Kits
Brickell Launched a Three-Step Daily Skincare Kit for Men
Premium-Style Body Mists
Hinode Aura Beauty Line Was Launched By Hinode
Modern Professional-Focused Skincare Brands
Hedge Fund CFO Jiajia Sollers Debuts Matter of Monday
Mom-Approved Skincare Lines
Bubble is Keeping Mom Covered This Mother's Day Season
Plant-Powered Targeted Body Care
Grown Alchemist Selects Akin Akman to Promote Its New Range
Coastal-Inspired Personal Care Sets
Formulary 55 Boasts an Alluring Ocean & Oakmoss Scent
Curated Firming Skincare Routines
Bonjou Beauty's Summer Skincare Capsule is Thoughtfully Curated
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Male Grooming Packaging Updates
Wilkinson Sword Launches a New and Updated Pack Design
Exclusive Retailer Beauty Supplements
These New Nourished Products are Only at Holland & Barrett
Pregnancy-Safe Beauty Campaigns
Well People Spotlighted Clean Products for Mother's Day & Beyond
Regionally Inspired Scent Packaging
Harry's Launches a New Care Collection Duubed Heatwave
Musician-Supported Skincare Brands
Setú® Skincare for Men Partners with Gigi Méndez
High-Performance Solid Cosmetics
Groupe GM Introduces Solid Labs for Solid Cosmetic Production
Luxurious Beauty Launches
La Beauté Louis Vuitton Debuted with Refillable Makeul and Artful Design