There are a number of luxury facial treatments around the world that people go out of their way to experience, but the Four Seasons Hotel Firenze is offering a new one that takes cues from the past. The 'Lux Perfection Treatment' takes inspiration from some of the beauty routines rumored to be practiced by Queen Cleopatra herself.
This luxury facial treatment takes about 105 minutes to perform in total and includes cleansing, steaming, the application of an algae mud mask and finally, the star product of the luxury spa treatment, Black Pearl's 24-karat Gold Cleopatra Mask.
This luxury anti-aging treatment promises to leave skin looking and feeling fresh, for a cost of €550 per person. Considering that there are so many bizarre beauty rituals out there, it's no wonder that many consumers are willing to pay a premium for a soothing luxury experience—especially if it was once good enough for Egyptian royalty.