This Male Skincare Line Honors Mt. Everest Conqueror Tenzing

 - Jul 27, 2015
References: mashcreative & thedieline
This aloe-infuse skincare line is named Tenzing to honor Sherpa Tenzing Norgay, who was one half of the two-man team that climbed Mount Everest more than 60 years ago. To honor this courageous adventurer, the skincare line features an illustrated image of Mount Everest for a logo.

Tenzing is a simply packaged brand that uses a black, white and orange color palette. To differentiate the products, each bottle is one of the three colors. They are each topped with an alternating lid color and text in an alternate color. This style is to ensure the brand's image remains cohesive throughout the packaging and each color is present on each bottle or package.

The design of the packing was created by Mash Creative and Socio Design. The ultimate goal was to incorporate a masculine vibe while maintaining a strong influence of the great Mount Everest.