Ranging from curated survival kits to compostable personal care pods, the April 2020 life trends showcase how brands spanning various industries are responding to the needs and preferences of the modern consumer.
One notable example of the April 2020 life trends is Curfew's Dream Blanket that's infused with CBD to provide relaxing and therapeutic benefits. The blanket uses microencapsulation to infuse CBD into the threads, meaning each time the blanket is used, a small amount of CBD is released. The CBD-infused blanket shows the best results with direct skin contact. The brand reports that the CBD-infused lasts for approximately 20 wash cycles or about two years.
Another intriguing example is the powder-to-liquid hand soap from Forgo. The water-activated soap helps to minimize waste packaging waste that comes from throwaway plastic bottles and bags with its easy-to-use refillable glass model. Alternatively, consumers can order the Forgo powder-to-liquid soap online, that's ultra-lightweight and delivered in water-soluble packaging.
Top 45 Life Trends in April
47
Compostable Personal Care Pods
Eco Pods Offer an Alternative to Wasteful Single-Use Products
46
Powder-to-Liquid Hand Soaps
Forgo Makes Natural Hand Wash with Less Packaging Waste
45
Eco-Friendly Shower Filters
Klean is an Aluminum Tool That's Supports Smart Showers & Self-Care
44
Beach-Inspired Travel Goods
Garrett Leight and RIMOWA Prepare for Vacation in a Fashionable Manner
43
Home-Setting Campaign Launches
Knix's Campaign Takes a New Angle in Light of Social Distancing
42
At-Home Foot Spas
The No-Mess Steam-Powered oFlexiSpa Needs Only 30 Seconds to Get Ready
41
Candy-Scented Hand Sanitizers
IT'SUGAR Created Four Types of Candy-Themed Hand Sanitizers
40
Trail-Ready Lifestyle Sneakers
The ASICS GEL-Venture Re Shoes are Chunky and Minimal
39
Song-Playing Soap Dispensers
Deeplocal's Scrubber Plays 20 Seconds of a Favorite Song
38
Neutral Tonal Camping Gear
The North Face's FIELUDENS Collection Readies for the Outdoors
37
Urban Comfort-Focused Running Shoes
Aimé Leon Dore Creates Its Own New Balance 827 Design
36
Female-Focused Cannabis Brands
Aja is a Cannabis Brand for Women Targeting Gen X and Millennials
35
Crispy Active Probiotic Chips
These Piranha Snaps Snacks are Good for Overall Gut Health
34
Eco-Friendly Laundry Detergents
Trader Joe's Refreshed Its Lavender Scent Liquid Laundry Detergent
33
Workout App Trial Extensions
Peloton Extends Its Trial Period for the Peloton App to 90 Days
32
Curated Survival Kits
Judy Supplies Emergency Essentials for Up to 72 Hours
31
Absorbant Disposable Underwear
Nexwear's Line of Stylish Undergarments are Disposable
30
Spontaneous Voice-Chat Apps
QuarantineChat Helps to Connect Isolated People Over the Phone
29
Playfully Packed Cheese Snacks
Strings and Things' Cheeshapes Icons are a Great Source of Calcium
28
Gourmet Blended Russian Teas
Kusmi Teas Draws Traditional Methods of Russian Tea Making
27
Affordable Simulation Game Prices
EA's The Sims 4 Sale Sees the Game for Just $5 USD
26
Refrigerated Protein Bars
Perfect Bar Blends Crunchy and Creamy Recipes Enjoyed Chilled
25
Traditional Russian Oatmeal Cookies
The Posidelkino Cookies are Perfect for Breakfast or a Snack
24
Perfumed Laundry Detergents
'Dedtergent' Shares the Same Scents as Dedcool's Perfume Line
23
Aromatic Detergent Concentrates
Frey's Detergent Concentrate Comes in Sophisticated Fragrances
22
Concierge-Assisted Food Deliveries
Delivery Wow Offers Exceptional Corporate Catering Services
21
Elegantly Perfumed Detergents
The Laundress & Le Labo Created Scented Laundry Products
20
Cloud Kitchen Platforms
Kitopi Receives Orders Through Delivery Portals Before Deliveries
19
Chilled Milk-Filled Snacks
Kinde Chilled's Snacking Products Are Made with Fresh Milk
18
Amplified Credit Card Programs
The Chase Offers Program Boasts the 'Get More Deals Now' Initiative
17
CBD-Infused Blankets
Curfew's Dream Blanket Enhances Relaxation by Releasing Small Amounts of CBD
16
Co-Working Industrial Kitchen Spaces
Karma Kitchen Transforms Urban Spaces to Commercial Kitchens
15
Spring-Ready Gardening Essentials
NEIGHBORHOOD and Specimen Research Laboratory Prepare for SS20
14
Sleep Aid Blackberry Gummies
The OLLY Sleep Blackberry Zen Boosts the Body's Natural Sleep Hormone
13
Refrigerated Packable Snack Combos
Fridge Raiders' Peri-Peri Cheese & Nut Snack is High in Protein
12
Vanilla Flavored Sooshkas
These Delicious Sooshkas Honor Russian History and Tradition
11
Canned Sturgeon Fish Soups
Eco food's Canned Soups are Free of Any Artificial Preservatives
10
Convenient Gouda Cheese Snacks
The Frico Gouda Cheese Snacks are Individually Packaged
9
Restaurant Reach-Broadening Platforms
Kitchen United Offers Food Services a Turnkey to Expand
8
Online Supermarket Delivery Services
Grofers is a Low Priced Online Supermarket Based in India
7
Food Truck-Focused Meal Deliveries
FoodtoEat Serves Meals from Restaurants and Food Trucks
6
Plant-Powered Renewing Masks
Burt's Bees Boasts a Range of Moisturizing Masks for the Face & Eyes
5
India-Based Food Delivery Platforms
Swiggy Embodies the Idea of 'Hyperlocal Food Delivery'
4
Pre-Made Fruity Parfaits
Del Monte Foods's Fruit Crunch Parfait Had Crunchy Granola Layers
3
Online Food Ordering Services
Eatstreet Delivers to Over 250 Cities From Over 15,000 Restaurants
2
Fund-Based Ride-Sharing Discounts
The Lyft City Works Program is Serious About Affordability
1
Food Delivery Mobile Apps
Favor Delivery is a Food Delivery Service Available in Texas
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Wellness-Inspired Lifestyle Boxes
FabFitFun's New Year, New You Winter Box Includes Fitness Tools
Couture Bathroom Tissue Fashion
The 2024 Cashmere Collection Merges Fashion and Philanthropy
Pet Day Essentials
Earth Rated Celebrates Pet Day with a Thoughtful Promotion
Ethereal Self-Care Collections
The Dream Collection by Rituals Targets Gen Z
Pick-N-Mix Skincare Pop-Ups
Weleda's Skin Food Glow Studio Spotlights Customizable Skincare
Comprehensive Body Care Rebrands
Raw Sugar Living Updates Packaging and Formulations
Debunking Skincare Campaigns
The Periodic Fable by The Ordinary Exposes Beauty Industry Buzzwords
Zero Waste Lipstick Launches
Cloud Beauty Unveils 'Zero Waste Lipstick' at Luxe Pack Shanghai
Cottagecore Home Scent Ranges
The Bath & Body Works Spring Collection is Arriving Early
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Beautifying Self-Care Bundles
Olive & June x Bubble Collaborated on Skin and Nail Care Kits
Clean Hair Product Launches
California Naturals Launches at 14,00 Ulta Beauty Stores
Cushion Compact Revivals
TirTir Launches the 'Mask Fit Red Cushion'
Sustainable Silk Accessories
Emily's Pillow Launches Beauty-Enhancing Sleep Products in Canada
Sustainable Body Wash Products
neat. Refillable Foaming Body Wash is Arriving in the UK
Sculptural Soap Collections
OBA by Matias Moellenbach Turns Daily Cleansing into a Tactile Ritual
Global Beauty Campaigns
L’Oréal Marks World Refill Day With a Global Campaign
Solid Skincare Keychains
Purepeak Appeals to Gen Z's Love of Compact, Portable Cosmetic Keychains
Eco-Conscious Hotel Amenities
Groupe GM Launches a 0% Plastic Amenities Collection for Hotels
Game-Themed Soap Collabs
Dr. Squatch X Call of Duty Bring Battle-Ready Hygiene to Your Routine
Black Metal-Inspired Lip Balms
e.l.f. Cosmetics and Liquid Death Launched "Lip Embalms"
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Immersive Restroom Experiences
The Refresh Room Reimagines the Female Festival Bathroom Experience
Probiotic Cleaning Sprays
Cif Infinite Clean Keeps Surfaces Tidy with Microbiome Technology
Multisensory Gourmand Pop-Ups
Lush's Café Gourmand Pop-Up Immerses Visitors in Cozy Scents
Viral Organic Tampons
Vive for your V Restocks the Viral Tampons That Had a Waitlist
Customized Summer Essentials
FabFitFun x Vacation Inc. Collaborate for a Summer-Inspired Box
Style-Conscious Body Washes
The Olay x Wantable Power Edit Helps Fashionistas Feel Their Best
Bio-Based Liquid Haircare
Kitsch's Liquid Shampoo and Conditioner Formulas are Targeted
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Science-Led Body Care Collections
REHAB. Retreat Conveniently Recreates Spa Experiences at Home
Gen Z Self-Care Capsules
Not Your Mother's Launches the Aura Boost Line for Gen Z Shoppers
Curated K-Beauty Boxes
FabFitFun Features Noteworthy K-Beauty Brands in its 'Seasonal Summer Box'
Takeout-Style Serum Sets
Glow Hub’s Skin Sips to Go are Packaged Like Cups in a Carrier
Unique Cosmetics Launch Events
Summer Fridays will Host a London Newsstand Pop-Up
Paper-Based Airline Amenity Kits
Icelandair Introduced Sustainable Amenity Kits for Business Class
Canadian-Made In-House Body Care
Health Hut is a Toronto-Based Retailer Offering Spa Essentials
Family-Focused Cleaning Campaigns
ECOS Celebrates Life's Beautiful Chaos with Little Messes Ad
Counter-Wellness Skincare Collections
Party of You Delivers Joyful Remedies for Real Life
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Modular Fragrance Bodycare
Loopha's Aromatic Hand & Body Washes are Made for Layering
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Organic Amenity Lines
La Purative Monaco Introduces Luxury Amenities in Glass and Recycled PET
Grocery-Inspired Beauty Pop-Ups
The Markup Marché by The Ordinary Challenges Industry Buzzwords
Sustainable Packaging Options
Vetroplas Partners Highlight Refillable, Recycled And Airless Soluti
Mocktail-Inspired Beauty Masks
ESW Beauty Emphasizes Playful Packaging for Cosmetic Formulations
Science-Forward Cleaning Startups
Dirty Labs Expands with a Bio-Enzyme Dishwasher Detergent
Bubbly Body Wash Lines
Lux's New Body Wash Range Has a Textures Inspired by Sparkling Drinks
Waste-Minimizing Household Cleaners
The Grove Co. Spring Collection Has a Special Launch Partner
Period Care Campaigns
Honey Pot Launched its 'Periods Made Better' Campaign
Health-Focused Interactive Pop-Ups
Ancient + Brave Ran the Live Bravely Pop-Up in California
Fashion Label Beauty Collections
Vol. 1 White Fox The Beauty + Lifestyle Collection Debuts
Fragrance-First Personal Care Products
TONE Makes Scent Ritual Solutions for Gen Z & Gen Alpha
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Beauty-Centric Cafe Collabs
Velvet Vault x Brandor Coffee Teamed Up for a Two-Day Event
Potent Science-Backed Skincare
Acure Skincare Debuted New Branding and Products for Spring
Cannabis Holiday Promotions
Trulieve Launches Special Cannabis-Focused Events for April 20th
Earth-Inspired Special-Edition Tofu Packaging
Pulmuone Emphasizes Its Commitment to Sustainability
Wellness-Focused Efficient Skincare Lines
Practical Alchemy is an Emerging Wellness Beauty Brand
Performance Plant-Powered Bodycare
Nature of Things Delivers Luxe, Transparent Formulas
Spring Skincare Sampling Boxes
The NewBeauty Spring 2026 TestTube Box is Curated
Sensorial Self-Care Essentials
Touchland Expands into Canada at Sephora Locations Nationwide
Progressive Protein-Material Fashion
Nanamica Launches the Second Instalment of Brewed Protein
Food-Based Body Bars
The Hygiene Bank & Goodwash Created The Edible Soap to Expose Hygiene Poverty
Eco-Friendly Hygiene Wipes
FRESHist Debuts Disposable Biodegradable Face Towels
Refillable Plant-Powered Skincare
Folie Helps Skincare Consumers Do More with Less
Futuristic Personal Care Fragrances
Parfex Launches FutureSkin Nova Collection
Mother's Day-Focused Self-Care Capsules
Lush's Mother's Day Collection is Colorful & Sustainable
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Skin-Loving Cruelty-Free Cosmetics
Lush's New Skincare-Makeup is Nourishing & Multitasking
Comfort-Focused Bedding Capsules
Shinebed International Highlighted Bedsure & Breescape Products
Portable Gym-Care Beauty Kits
Après Beauty Focuses on Practicality and Performance
Body Care Rebranding Initiatives
Tree Hut Embraces the Sentiment of 'Uncontain Yourself'
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Purpose-Driven Wellness Brands
Koala Eco is Reflecting on Its Business Growth and Trajectory
Athletic Health-Focused Gadget Lines
Therabody Debuts Offerings Ahead of the 2024 Holiday Season
Humorous Wet Wipes Campaigns
goodwipes Partnered with Hallie Batchelder on Wet January
Seasonal Living-Focused Tea Subscriptions
Kiara Naturals is Expanding & Introducing a New Service
Outdoor Lifestyle-Focused Gear Capsules
REI Co-Op Unveils Its Spring 2026 Line of Gear and Apparel
Barrier-Boosting Soap Ranges
Lifebuoy is Evolving from Germ Protection to Science-Led Skin Health
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Actress-Approved Skincare Boxes
The goop Detox Box Contains Gwyneth Paltrow’s Glow Essentials
Eco-Friendly Baby Care Products
EcoPeaCo’s 'Bath Bundle' Features Recycled Plastic Packaging
Wellness-Focused Meditative Gift Sets
b, halfmoon Presents Its Fall/Winter 2024 Collection
Self-Care-Focused Bundles
Graydons Mother’s Day Self-Care Bundle Offers a Curated Ritual
Reimagined Menstrual Care Portfolios
Kotex Debuts a Reimagined Portfolio of Pads and Liners
Winter Cocktail Infusion Kits
Re:bloom Infusions Spotlights Its Best-Selling Winter Kits
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Biodegradable Supplement Capsules
Vapsula's Nespress-Compatible Pods Make Daily Wellness Delicious
Festival-Ready Bodycare Kits
The Lush x Download Festival Kit Helps Music Lovers Refresh & Reset
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Conscious Home Cleaners
Iken Clean Launches a New Sustainable Cleaning Solution for Homes
Probiotic-Infused Athleisure
The Coperni C+ Collection is "a Skincare Gesture You Wear"
Premium Home Care Rebrands
The Laundress Relaunches with Safety Reforms and New Beauty Sleep Line
Lavender-Themed Wellness Bundles
Saje and Blume Launched a Limited-Edition Slumber Party Kit
Plastic-Free Laundry Detergent Sheets
Clean Cult Laundry Detergent Sheets are Arriving at Costco
Performance-Driven Bedding Capsules
Pacific Home Fashion Debuts Its Spring 2026 Bedding Collection
Microplastic-Fighting Fabric Innovation
CiCLO Technology Boosts Biodegradable Textile Adoption
Food Travel Accessories
The To Go Collection Converts Takeout Packaging into Functional Gear
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Compact Hand Sanitizer Mists
Touchland's Hand Sanitizer Mists are Perfect for Mother's Day Gifting
Fragrance-Forward Bodycare
BORNTOSTANDOUT's Body Care Collection is a Sensorial Treat
Aromatic Springtime Home Products
The SOJA&CO Spring Collection Showcases Three Scents
Prairie Fibre Bioplastics
Saskatchewan Polytechnic & EnviroWay Turned Flax into Plastic
Witchy Personal Care Capsules
Lush Releases a Line of Products Inspired by the 'Wicked' Movie
Bio-Based Single-Use Cups
The VeriGreen Plus Was Created by eGreen and Polymateria
Eco-Conscious Canned Water
Wenlock Spring's Revamped Cans Appeal to Gen Z
Concentrated Laundry Product Lines
Henkel Strengthens the Formulations of Its Offerings
Naturally Powered Skincare
The New Lush Skincare Range Features 16 Different Fruits & Vegetables
Elevated Lifestyle Brands
Kyte Living Expands Its Beloved Baby Brand into Adult Comfort Essentials
Expanded AI Cleaning Solutions
Plastno Expands its Eco-Friendly Cleaning Line and Debuts an AI App
Consumer-Driven Bread Products
Flowers Foods Expanded on Two Well-Known Bread Ranges
Mom-Approved Skincare Lines
Bubble is Keeping Mom Covered This Mother's Day Season
Period Care Hotel Kits
Riley's Hospitality Kits Make Quality Pads Accessible to Guests
Miniature Household Cleaners
The 5% Collection by Grove Co. Shares an Important Recycling Reminder
Organic Cotton Streetwear
The Natura Collection Channels Downtime Through Natural-Dyed Loungewear
Canadian Eco-friendly Phone Cases
Pela's Sustainable Approach to Phone Case Trends
Turkish Cotton Towel Subscriptions
Plush Ritual Emphasizes Softness with the Refresh Plan
Home-Compostable Beauty Pipettes
Shellworks' Compostable Pipette Consists of Plastic-Free Material
At-Home Smoothie Kits
Better Blend Expands into Direct-To-Consumer with Blendbox
Green Pet Refresh Capsules
Henry Wag Unveils a New Eco-Conscious Pet Care Collection
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Nourishing Personality-Packed Combos
The New Summer Jamba Bundles Tap into Popular Personas
Back-to-Campus Skincare Caddies
Bubble Skincare's Portable Skin Caddy Shares Essentials
Women-Focused Curated Pop-Up Experiences
tm:rw Introduces the Bloom Pop-Up Concept Until April 15
Antimicrobial Pillow Covers
The 100% Mulberry Silk PillowWrap is Infused with Silver Nanoparticles
Compostable Cutlery Dispensers
The Touch-Free Pressed Fiber Cutlery Dispenser is Hygienic
Weather-Centric Beauty Collections
Newbeauty's Winter 2024 TestTube is Your Winter Beauty Arsenal
Pregnancy-Safe Beauty Campaigns
Well People Spotlighted Clean Products for Mother's Day & Beyond
Redesigning Restful Moments
The ANEW Project Turns Daily Objects into Mini Retreats
Eco-Conscious Menstrual Solutions
Natracare Debuts the 'First Period Starter Kit'
Global Brand Refresh Systems
'Face the Future' Announces Rebrand With ShopTalk Studio
Pet Gear Recycling Schemes
Pet Supplies Plus & Wag N' Wash Achieve a Recycled Packaging Milestone
Organic Postpartum Care Lines
LOLA Unveils its Functional New Postpartum Collection
Table Linen Collections
Goop Launches a Linen Line with Cabana Featuring an Olive Branch Motif
Floral-Inspired Bath Kits
The Terra Floral Love Bath Experience Gift Set Promotes Self-Care
Free-From Private Label Cleaners
Nature Grocers Brand Household Cleaners Come in Six Options
Eco-Designed Sampling Formats
Sampling Innovations Europe Unveiled Easy Dose
Biodegradable Burial Caskets
The Living Cocoon by Loop Biotech Offers a Fungus-Based Coffin