Ranging from curated survival kits to compostable personal care pods, the April 2020 life trends showcase how brands spanning various industries are responding to the needs and preferences of the modern consumer.
One notable example of the April 2020 life trends is Curfew's Dream Blanket that's infused with CBD to provide relaxing and therapeutic benefits. The blanket uses microencapsulation to infuse CBD into the threads, meaning each time the blanket is used, a small amount of CBD is released. The CBD-infused blanket shows the best results with direct skin contact. The brand reports that the CBD-infused lasts for approximately 20 wash cycles or about two years.
Another intriguing example is the powder-to-liquid hand soap from Forgo. The water-activated soap helps to minimize waste packaging waste that comes from throwaway plastic bottles and bags with its easy-to-use refillable glass model. Alternatively, consumers can order the Forgo powder-to-liquid soap online, that's ultra-lightweight and delivered in water-soluble packaging.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
