Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,569 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,979 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,979 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,569 cutting edge ideas.

39 Freshness-Focused Packaging Innovations

From Biodegradable Fruit Bowls to Eco Juice Containers

— May 11, 2016 — Marketing
These freshness-focused packaging examples range from transparent orange containers to reusable lettuce wraps that are designed with both convenience and sustainability in mind.

While notable examples in the realm of produce packaging include minimalist lettuce packs and eco apple carriers, ingredient-focused bottles are a staple among health-focused beverage companies. Similarly, transparent kiwi containers with cartoon imagery are also gaining attention and are successfully promoting freshness while grabbing the attention of younger consumers.

Other freshness-focused packaging examples include compartmentalized microwave meals that spotlight organically sourced ingredients along with transparent produce brands that are reflective of a grocery store's core values. Fusing ingredient-themed and honest elements, these examples promote brand transparency while targeting consumers seeking fresh and healthy food and beverage products.
6.7
Score
Popularity
Activity
Freshness
39
Minty Watermelon Lemonades
Minty Watermelon Lemonades
This Melon-Flavored Juice by Bolthouse Farms is Refreshingly Sweet
<
38
Maritime Potato Packaging
Maritime Potato Packaging
The PEI Potato Bag Designs Celebrate the Produce's Proud Heritage
<
37
Colorful Vegetable Juice Branding
Colorful Vegetable Juice Branding
The New V8 Juices are Made from Colorful Fruits and Vegetables
<
36
Drinkable Salad Beverages
Drinkable Salad Beverages
SaladPower's Beverage Helps You Drink Your Vegetables
<
35
Salad Dressing Pouch Packaging
Salad Dressing Pouch Packaging
The New Package Design for Kraft Dressings is Highly Portable
<
34
Leafy Cider Packaging
Leafy Cider Packaging
Kiss Cider's Can Packaging is Fresh, Fun & Fruity
<
33
Transparent Baby Food Pouches
Transparent Baby Food Pouches
Happy Family's Clearly Crafted Purees Enhance Food Transparency
<
32
Fresh Potato Packaging
Fresh Potato Packaging
The All-Natural Essfertige Erdäapfel German Potatoes are Peeled and Steamed
<
31
Sliced Fruit Packaging
Sliced Fruit Packaging
Vicente Peris Sells Half Fruit Slices to Prevent Food Waste
<
30
Fresh Produce Packaging
Fresh Produce Packaging
The Whole Foods Packaging for Brooklyn Has Local and Regional Appeal
<
29
Biomimicry Juice Packaging
Biomimicry Juice Packaging
This Juice Bottle Design is Inspired by the Structure of Flowers
<
28
Hand-Stitched Bread Bags
Hand-Stitched Bread Bags
The Beer Bread Bags for BarretsRidge Are Homey but Still Very Modern
<
27
Ultra-Fresh Pistachio Branding
Ultra-Fresh Pistachio Branding
Pistachio Provenance Boasts Vibrant Packaging That Oozes Freshness
<
26
Grecian Paper Seafood Packaging
Grecian Paper Seafood Packaging
The Branding Concept for Cookfish Ltd Highlights the Seafood
<
25
Clever Kiwi Branding
Clever Kiwi Branding
These Kiwi Snack Packs Include Personified and Animated Graphics
<
24
Citrusy Produce Packaging
Citrusy Produce Packaging
This Produce Packaging Design Mimicks an Orange Peel
<
23
Tetrahedral Vegetable Packaging
Tetrahedral Vegetable Packaging
The Pattruss Z Leaf Salad Vegetable Packaging Ensures Freshness
<
22
Aquaponic Lettuce Packaging
Aquaponic Lettuce Packaging
Living Lettuce's Produce Package Celebrates Health & Sustainability
<
21
Earth-Friendly Produce Packages
Earth-Friendly Produce Packages
Nature & More Uses Sugar Cane to Create Compostable Packaging
<
20
Frozen Veggie Packaging
Frozen Veggie Packaging
Vegeterra's Frozen Food Bags Make Food Inside Seem Fresh & Crisp
<
19
Eco Strawberry Packaging
Eco Strawberry Packaging
This Frozen Fruit Bag Idea is Resourceful, Adaptable and Earth-Conscious
<
18
Floral Juice Packaging
Floral Juice Packaging
'Gestus Juice' Blends Fruit and Flowers in its Labels for a Fresh Look
<
17
Functional Produce Packaging
Functional Produce Packaging
This Apple Packaging Design is Rustic, Chic and Artisanal
<
16
Graphic Pomegranate Packaging
Graphic Pomegranate Packaging
Granada Pomegranate's Branding Encourages Sustainability
<
15
Reusable Honeybee Packaging
Reusable Honeybee Packaging
This Honeybee-Based Product is a Natural Alternative to Plastic Wrap
<
14
Eco-Friendly Food Packaging
Eco-Friendly Food Packaging
Tina Jeler Creates Herb Labels are Biodegradable and All-Natural
<
13
Organic Fruit Packaging
Organic Fruit Packaging
Nurture is a Living Fruit Bowl That Preserves Produce
<
12
Eco Orange Packaging
Eco Orange Packaging
This VitaPack Fruit Carrier Boasts a Collapsible and Sustainable Design
<
11
Detoxifying Juice Branding
Detoxifying Juice Branding
Verve Juices Has a New Look for Its Line of Healthy Cleansing Drinks
<
10
Earthy Restaurant Branding
Earthy Restaurant Branding
Botanica's Brand Identity Boasts Eco-Friendly Design Elements
<
9
Fresh Picked Produce Labels
Fresh Picked Produce Labels
This Organic Packaging Design Emphasizes the Farm of Origin
<
8
Vegetable Juice Jars
Vegetable Juice Jars
TO BAZAKI's Juice Packaging Design Uses Jars Instead of Bottles
<
7
Raw Juice Labratory Branding
Raw Juice Labratory Branding
ELXR is a Toronto Cold-Pressed Juice Bar with Clever Packaging
<
6
Animated Produce Packaging
Animated Produce Packaging
This Raspberry Packaging Might Eat Your Fruit Before You Get a Chance
<
5
Fruit-Topped Juice Bottles
Fruit-Topped Juice Bottles
Siya's Juice Packaging System Emphasizes Freshness
<
4
Typographic Salad Packaging
Typographic Salad Packaging
Insal'arte's Produce Packaging Spells Out Leafy Letters
<
3
Implement-Patterned Packages
Implement-Patterned Packages
Cook Packaging Celebrates the Tools Necessary for Artistic Food Prep
<
2
Transparent Produce Bags
Transparent Produce Bags
These Produce Packaging Designs Emphasize Freshness
<
1
Biodegradable Lettuce Packaging
Biodegradable Lettuce Packaging
This Lettuce Packaging Uses Vegetable Inks & Sugar-Based Materials
<