Category
Fashion
Engineered Knits
Trend cluster
Category
Contemporized
Classic
Designers give traditional pocket watches an innovative modern spin.
3.6
Trend score
What's Happening
What is the Contemporized Classic trend?
Contemporized Classic: Designers are bringing back the 16th century with sleek and modern twists on the classic pocket watch. While still considered a refined, luxury item, the pocket watch is no longer associated with only an older market as more and more young consumers take on this more traditional look. Designers, however, are doing their part by infusing modern elements like social networking, gaming and other technologies into these classic pieces.
Evidence
Examples of the Contemporized Classic trend
CategoryFashion
21st Century Pocket Watches
The Kisai Rogue Touch Pocket Watch is Perfect for the Modern Gentlemen
The Kisai Rogue Touch pocket watch introduces a disruptive innovation opportunity in the watchmaking industry by reviving pocket watches and incorporating touch-friendly features.
CategoryTech
Networking Pocket Watches
Serendipity from Hoang M Nguyen Puts a New Spin on Social Media
The mobile technology industry can leverage the trend of devices like Serendipity pocket watch to develop innovative solutions that redefine social networking experiences.
CategoryFashion
Mischievous Feline Timepieces
The Cheshire Cat Pocket Watch is Wonderland-Inspired
Incorporating unique design elements, such as imagery and circular number arrangements, into traditional timepieces can disrupt the watch manufacturing industry and create new mar…
CategoryFashion
Posh Personalized Timepieces
The Crown Royal Black Pocket Watch is a Complex Custom Time-Teller
The luxury fashion industry can take advantage of the trend of personalized timepieces by creating bespoke high-end accessories for their clients.
CategoryFashion
Sumptuous Stripped Timepieces
The Cartier Grand Complication Skeleton Pocket Watch Ticks Stylishly
Luxury jewelry brands can explore the creation of high-end pocket watches that double as fashionable accessories.
CategoryArt & Design
Futuristic Titanium Cases
De Bethune Dedicates the Dream Watch IV to Steve Jobs
Adding innovation and design elements to mobile accessory products makes for a disruptive player in the technology market.
Trend themes
Themes within the Contemporized Classic trend
Three behaviours holding the trend together01
Modern Twists on Classic Pocket Watches
Designers are experimenting with technology and pop culture references to give traditional pocket watches an innovative modern spin.
02
Personalization and Customization of Pocket Watches
Luxury pocket watches are being created with personalized and customized designs, bringing a unique touch to the timeless accessory.
03
Revival of Pocket Watches Through Futuristic Designs
Designers are creating futuristic and tech-savvy pocket watches to appeal to the modern young consumer and revive the once-outdated accessory.
Industry implications
What the Contemporized Classic trend means for industry
Where the trend changes the playbookFor
Luxury Fashion and Accessories
Luxury pocket watches showcase the potential for personalized and custom-made accessories in high-end fashion and accessories industry.
For
Watchmaking and Timepiece Industry
Innovative designs and futuristic twists on traditional pocket watches show potential for growth and expansion in the watchmaking and timepiece industry.
For
Technology and Wearables Industry
The incorporation of technology and social media on modern pocket watches provides unique opportunities for the growth and innovation of wearables.
Trend signals
Trend signals for Contemporized Classic
Trend score 3.6 out of 10, from popularity 53%, activity 48%, freshness 8%.
Popularity53%
Activity48%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
