Godshall’s is launching the ‘All-Natural Uncured Canadian Turkey Bacon,’ a thick-cut bacon made from US-produced turkeys. The bacon boasts a delectable real wood-smoked flavor with hints of hickory and applewood. In addition, it is gluten-free and contains no MSG or nitrates. Interested consumers can visit Sam’s Club locations across the U.S. to purchase the savory bacon packs, which are priced at $8.94 per unit.
“To date, Canadian Turkey Bacon has been a niche subcategory, with only Godshall’s and one other company producing it,” said Francis Yupangco, Godshall’s executive director of marketing. “The launch into Sam’s Club will be the first time that Canadian Turkey Bacon is available nationwide. With Godshall’s being the third largest turkey bacon brand in America, we anticipate that this new product will become an instant hit with consumers looking for a delicious and hearty bacon alternative.”
Image Credit: Godshall's
Key Themes Behind This Trend
- All-natural Uncured Bacon
- There is an opportunity for disrupting the processed pork industry by focusing on offering all-natural uncured bacon products that cater to health-conscious consumers.
- Turkey Bacon
- There is an opportunity for disrupting the traditional bacon market by offering turkey bacon varieties that are healthier and more appealing to those seeking alternatives to pork.
- Gluten-free Meat Products
- There is an opportunity for growth in the meat industry by offering more gluten-free options that cater to those with dietary restrictions or preferences.
Where This Applies
- Meat Processing
- Meat processing companies could innovate by offering all-natural uncured bacon products to meet the growing demand for healthier options in the market.
- Poultry Farming
- Poultry farmers could explore the turkey bacon market and develop more appealing and tasty turkey bacon alternatives for health-conscious consumers.
- Grocery Retail
- Grocery stores could expand their gluten-free meat product offerings to cater to customers looking for healthier, alternative meat options.
