The sense of scent is a powerful one. It alerts us to tasty foods, an attractive member of the opposite sex and even danger. Scent can electrify our desires or squash them like a bug.
These scentsational innovations showcase the more bizarre side of scent. From scented USBs and laptops to perfume you wear as jewelry, these products manifest the power of scent in most unusual ways.
Implications - Consumers are always looking for added value from their products and one way corporations are catering to this need is by adding scents to their line of products. Though it may not have any practical implications, consumers are still gravitating towards these items because they offer a unique way of enhancing a customer's overall experience.
SCORE
4.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 39%
Freshness 8%
