20 Comical Mustache Marketing Techniques

From Mouth-Covering Mustache Ads to Mustachioed Branding

— June 25, 2013 — Marketing
With the variety of campaigns and print ads on display, it is becoming increasingly difficult to capture a viewer's attention, but these mustache marketing techniques are referencing this comical facial hair phenomenon as a way to target a more youthful audience.

Traditionally associated with the type of facial hair that men often grow, mustaches have become a humorous part of pop culture, being utilized as a prop item or even as a comical accessory piece to wear to themed parties. By utilizing this infamous pop culture reference in marketing campaigns, retailers are able to draw in consumers with a much more hip and humorous theme.

From peeling facial hair ads to mustache-topped bottles, these clever marketing techniques will surely make an impression on those who are familiar with this iconic piece of imagery.
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Naughty Grooming Ads
Naughty Grooming Ads
The Julyna 2012 Campaign Raises Awareness of Cervical Cancer
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19
Frightening Facial Hair Ads
Frightening Facial Hair Ads
The Newest Movember Ad Features David and his Creepy Mustache
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18
Peeling Facial Hair Ads
Peeling Facial Hair Ads
The BTC Razor Blade Campaign Promotes Easy Shaving
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17
Mustache-Mocking Cups
Mustache-Mocking Cups
Philips 'Augmented Reality Mugs' Give Hairless Men Faux Facial Hair
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16
Mustachioed Branding
Mustachioed Branding
Debonair Cigars Reemerge With Facial Hair Labels
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15
Macho Cocoa Branding
Macho Cocoa Branding
'Stache Chocolate' by Jenn Sager is Manly
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14
Drink Lid Disguises
Drink Lid Disguises
The Sip-Stache Coffee Cup Concept Brings a Fun Formality to Your French Roast
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13
Mustachioed Whiskey Branding
Mustachioed Whiskey Branding
The Mister.e Bottle Adds Dapper Detailing to the Single-Malt Liquor
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12
Language-Learning Campaigns
Language-Learning Campaigns
The Britanico English Institute Ads Feature a Mario Bros. Theme
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11
Mustache-Topped Bottles
Mustache-Topped Bottles
The Barbers Packaging Features Impeccably Sculpted Facial Hair
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10
Secondhairy Head Ads
Secondhairy Head Ads
This Image Hair Group Campaign Treats Crown and Chin as the Same Charge
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9
Sculpted Stache Campaigns
Sculpted Stache Campaigns
Philips Electric Razor Ads Emphasize Skin Around the Mustache
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8
Beer-Bottled Wine
Beer-Bottled Wine
'Bob's Your Uncle' Features a Wonderfully Witty Wine Bottle Design
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7
Farcical Fairytale Dating Ads
Farcical Fairytale Dating Ads
The McCann Erickson JDate Poster Promotes Serious Relationships
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6
Bearded Biscuit Branding (UPDATE)
Bearded Biscuit Branding (UPDATE)
Caveman Cookies Packaging Got a Grooming by Kristina Filler
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5
Iconic Mustache Ads
Iconic Mustache Ads
A Series of Ads for Schick Razors Illustrate Instantly Recognizable Staches
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4
Witty Work Supplies
Witty Work Supplies
ASHV's Gadgetshop Paper Products Cause Comedy in the Workplace
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3
Mouth-Covering Mustache Ads
Mouth-Covering Mustache Ads
The Swiss Smile Dental Clinic Campaign Urges "Stop Hiding Your Teeth"
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2
Spectacled Mustache Marketing
Spectacled Mustache Marketing
The Oliver People's Summer 2011 Campaign is Hipsterriffic
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1
Blatant Booze Branding
Blatant Booze Branding
The John Hollows Ginger Beer Image has Nothing to Hide
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