Top 100 Marketing Trends in March

From Wild Granny Campaigns to Sticky Skincare Ads

— March 19, 2023 — Marketing
The March 2023 marketing trends range from wild granny campaigns to sticky skincare ads. One trend that's gaining popularity is the use of older women as brand ambassadors. Many brands are now featuring older women in their advertising campaigns to challenge ageism and appeal to a wider audience.

Another trend we see in the March 2023 marketing trends is the use of interactive ads, such as "sticky" ads that allow users to physically interact with the ad by moving objects around. This creates a more engaging experience for the user and increases brand recall. Skincare brands are also embracing sustainability and using eco-friendly packaging to appeal to environmentally conscious consumers. With the rise of social media and influencer marketing, brands are expected to continue investing in influencer partnerships to reach new audiences and increase brand awareness.
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Popularity
Activity
Freshness
97
Sea-Themed Travel Giveaways
Sea-Themed Travel Giveaways
SeaPak Launched the New See the Sea Contest to Show One Fan the Sea
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96
Indulgent Cinema Screenings
Indulgent Cinema Screenings
'Indulgent with Gü' Brings Layered Desserts to Magic Mike's Last Dance
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95
Red Carpet Chocolate Giveaways
Red Carpet Chocolate Giveaways
Kinder Bueno Unveils Hollywood Screening Giveaway with Paramount
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94
Signature Spaghetti Kits
Signature Spaghetti Kits
Giadzy and SOBEWFF Collaborate on the Signature Spaghetti al Limone Kit
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93
Woman-Owned Tattoo Shops Contests
Woman-Owned Tattoo Shops Contests
Sailor Jerry Highlights Woman-Owned Tattoo Shops
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92
Singles Pizza Promotions
Singles Pizza Promotions
Pizza Pizza Changed Its Name to Celebrate Singles on Valentine's
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91
Water-Inked Ovenable Packaging
Water-Inked Ovenable Packaging
Sirane Debuts Ovenable Films & Pouches with Water-Based Inks
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90
Meaty Metaverse Sausages
Meaty Metaverse Sausages
HK's "Metawurst" is a Sausage to Be Savored in Metaverse
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89
Eco-Friendly Paint Deliveries
Eco-Friendly Paint Deliveries
COAT Paints Has Partnered with Bodo for Speedy Deliveries
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88
Heartwarming Social Good Ads
Heartwarming Social Good Ads
RMHC Debuted the 'Moments That Count' Campaign
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87
Co-Published Fantasy MMOs
Co-Published Fantasy MMOs
Amazon Games PArtnered with NCSoft to Publish 'Throne and Liberty'
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86
Viral Affordable Toronto Lunches
Viral Affordable Toronto Lunches
PIANO PIANO's $34 Lunch Special Includes an App, Main, & Dessert
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85
Sporty Digital Apparel
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
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84
Chili Basil Stir-Fry Blends
Chili Basil Stir-Fry Blends
Omsom's Krapow Starter Pack is Easy and Delicious
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83
Branded Acceptance Artist Collabs
Branded Acceptance Artist Collabs
Amex Canada Partners with Artist to Promote Acceptance
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82
Actress Haircare Partnerships
Actress Haircare Partnerships
Garnier Nutrisse Introduced Drew Barrymore as its New Ambassador
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81
Bold Sports Apparel Campaigns
Bold Sports Apparel Campaigns
New Balance Unveils 'We Got Now' Campaign Featuring Shohei Ohtani
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80
Billboard Design Competitions
Billboard Design Competitions
Halo Burger is Hosting a Billboard Design Contest for a Scholarship
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79
Branded Daylight Savings Giveaways
Branded Daylight Savings Giveaways
Eggo Gives Tired Parents the Morning Off with a Babysitter
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78
On-Demand Delivery Cards
On-Demand Delivery Cards
DoorDash Partners with Aldi and Launches its First Rewards Card
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77
Consumer-Choosen Candle Scents
Consumer-Choosen Candle Scents
Trader Joe's is Holding a Vote for Its New Seasonal Scented Candle
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76
Co-Branded Daylight Savings Giveaways
Co-Branded Daylight Savings Giveaways
Klondike & Instacart Unveil a Surprise This Daylight Savings
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75
Branded $25K Giveaways
Branded $25K Giveaways
Moe’s Southwest Grill & Cash App Team Up for a Giveaway
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74
Innovative Plant-Based Food Brands
Innovative Plant-Based Food Brands
Black Sheep Foods Adds More Flavor to the Plant-Based Diet
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73
Artist-Styled Nostalgic Lookbooks
Artist-Styled Nostalgic Lookbooks
AURALEE and New Balance Reimagine Archival Fashion Designs
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72
Freshness-Enhancing Packaging Films
Freshness-Enhancing Packaging Films
This Lidding Film is Being Introduced with the Crocchi Product
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71
Social Good Beer Initiatives
Social Good Beer Initiatives
Miller Lite and J Balvin Team Up to Give Back to Latino Communities
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70
Daylight Savings Coffee Giveaways
Daylight Savings Coffee Giveaways
Grubhub & Dunkin’ Give Away Free Caffeinated Drinks for a Week
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69
Special V-Day Promotions
Special V-Day Promotions
Shisiedo Launches a Special Five-Piece Gift Set with $85+ Purchases
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68
Hard Seltzer Sommeliers
Hard Seltzer Sommeliers
'NÜTRL. The One with the Umlaut.' Stars Chloe Fineman as Günter
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67
Playfully Packaged Tea Duos
Playfully Packaged Tea Duos
Chamberlain Coffee Launched Green & Citrus Chamomile Teas
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66
Macaroni-Shaped Body Pillows
Macaroni-Shaped Body Pillows
Smashburger Has Created Limited-edition Macaroni-Shaped Body Pillows
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65
Whisky-Inspired AR Sculptures
Whisky-Inspired AR Sculptures
State of the art. A.I 02/15/23 Explores the Art of Distillation
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64
Housing Crisis Presentation Campaigns
Housing Crisis Presentation Campaigns
IKEA Woks with Shelter to Create Four Real Life Roomsets
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63
Horror Film Tequila Partnerships
Horror Film Tequila Partnerships
Espolòn Tequila is the Official Tequila of Scream VI
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62
High-Quality Vodkas
High-Quality Vodkas
The SoNo 1420 High Vodka (100 Proof) Comes in Eye-Catching Packaging
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61
Open-World Horror Games
Open-World Horror Games
Sons of the Forest is Currently in Early-Access on Steam
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60
Luxe Fast Food Meals
Luxe Fast Food Meals
Shake Shack's The Truffle Table Takes Cues from Fine Dining
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59
Seniors-Only Cocktail Launch Parties
Seniors-Only Cocktail Launch Parties
The Definitely Over 21 Party Celebrates HARD MTN DEW Livewire
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58
Licorice Pop-Up Shops
Licorice Pop-Up Shops
Lakrids by Bülow is on a Mission to Make People Love a Divisive Treat
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57
Anniversary-Celebrating LEGO Sets
Anniversary-Celebrating LEGO Sets
This McLaren LEGO Set is Aptly Named the Speed Champions Set
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56
Old-Fashioned Cartoon Cereal Tins
Old-Fashioned Cartoon Cereal Tins
This Mickey Mouse-Themed Collector’s Metal Tin is Collectible
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55
Transport-Inspired Footwear Collections
Transport-Inspired Footwear Collections
Mallet London Partners with Transport for London
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54
New Year-Inspired Makeup Collections
New Year-Inspired Makeup Collections
NARS' Lunar New Year Collection Boasts a Brush Set & a Powder
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53
Nutritious Vegan Gummies
Nutritious Vegan Gummies
Pac Pac Snacks Pack the Power of Matcha and Konjac
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52
Celebrity Couple QSR Meals
Celebrity Couple QSR Meals
The McDonald's Cardi B & Offset Meal Arrives on Valentine's Day
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51
Branded Snack-Themed Giveaways
Branded Snack-Themed Giveaways
Yasso Introduces the Snack-It Racket for National Snack Day
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50
Nano-Technology Body Washes
Nano-Technology Body Washes
Dove’s Debuts the Body Wash with the #ChangeisBeautiful Pop-Up Event
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49
High-Frequency Radio Ads
High-Frequency Radio Ads
This Morrisons Ad is So High Pitched, Only Dogs Can Hear it
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48
Meat Packaging Reduction Initiatives
Meat Packaging Reduction Initiatives
Sainsbury’s Beef Mince Products is Now Vacuum-Sealed
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47
Chief Creative Photographer Jobs
Chief Creative Photographer Jobs
Grand Wailea Will Pay You $10k to Live at the Resort for 3 Months
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46
Empowering Women's Campaigns
Empowering Women's Campaigns
PLT Celebrates International Women's Day in #PrettyPowerful Ad
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45
Virtual Craft Beer Tastings
Virtual Craft Beer Tastings
NCBC & Spyglass Created an Exclusive Beer Tasting Experience with VR
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44
Low-Cost QSR Meal Deals
Low-Cost QSR Meal Deals
The Checker's and Rally's $5 Meal Deal Comes in Two Options
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43
Elevated Condiment Pop-Ups
Elevated Condiment Pop-Ups
Ennismore & the Kraft Heinz Company are Sharing a Taste of Heinz 57
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42
Breakfast-Themed Breakup Campaigns
Breakfast-Themed Breakup Campaigns
This Krusteaz Campaign Has Pancakes Breaking Up with Syrup
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41
Anti-Sexist Beer Campaigns
Anti-Sexist Beer Campaigns
Miller Lite Launches ‘Bad $#!T to Good $#!T’ Ahead of Women’s Day
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40
Singer-Backed Soda Flavors
Singer-Backed Soda Flavors
Coca-Cola Creations Partners with Rosalía for 'Coca-Cola Move'
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39
National Trafficking Awareness Ads
National Trafficking Awareness Ads
The See the Trafficking Signs Campaign Aims to Raise Awareness
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38
Storybook Recipe Experiences
Storybook Recipe Experiences
The Magical Pantry Brings Recipes to Life Through Fables
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37
AI-Powered Travel Chatbots
AI-Powered Travel Chatbots
TripGen Offers Real-Time Travel Tips, Itinerary Suggestions & More
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36
Sneaker Swap Shops
Sneaker Swap Shops
eBay's London Pop-Up Invites People to Exchange Sneakers for Free
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35
Interactive Activewear Metaverses
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
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34
Mental Health Campaigns
Mental Health Campaigns
CAMH Wants to Ensure No One is Left Behind with Its New Campaign
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33
Virtual Body Care Stores
Virtual Body Care Stores
Tatcha Debuted a Virtual Store Powered by Emperia
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32
Japanese Landscape Soda Packaging
Japanese Landscape Soda Packaging
Coca-Cola Unveils the Slim Bottle Japanese Pattern Design
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31
CGI Beauty Avatars
CGI Beauty Avatars
A New Maybelline Mascara is Being Launched by the Brand's First Avatar
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30
Sensitive Skin Analyzers
Sensitive Skin Analyzers
Cetaphil AI Skin Analysis Offers a Skin Score & Recommendations
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29
Empathy-Building Play Programs
Empathy-Building Play Programs
The Barbie School of Friendship Helps Kids Develop Social Skills
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28
Y2K Shopping Campaigns
Y2K Shopping Campaigns
Klarna's That's Smoooth Campaign Stars Paris Hilton
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27
Channel-Switching Commercials
Channel-Switching Commercials
This Tubi Super Bowl Ad Tricked Millions of Sports Viewers
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26
Science-Based Skincare Pop-Ups
Science-Based Skincare Pop-Ups
RéVive's Pop-Up Series Educates Consumers on Bio-Renewal Technology
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25
Miniature Wok Giveaways
Miniature Wok Giveaways
Panda Express is Giving Away Free Limited-Edition Mini Woks from Lodge
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24
Mood-Boosting Cafe Pop-Ups
Mood-Boosting Cafe Pop-Ups
Skittles' House of Joy Brightens the Dark Days of February
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23
Y2K Shopping Pop-Ups
Y2K Shopping Pop-Ups
Klarna's House of Y2K Explores the Evolution of Shopping Since the 2000s
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22
Cry-Inducing Onion Pizzas
Cry-Inducing Onion Pizzas
The DiGiorno Cry Pie Was Created to Be an Emotional Crutch
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21
Uplifting Energetic Soda Rebrandings
Uplifting Energetic Soda Rebrandings
PepsiCo Unveils a New Branding Language for the Soda 7UP
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20
Hidden Produce Markets
Hidden Produce Markets
The Secret KIND Farmers Market Invites Visitors to Shop Free of Charge
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19
Sticky Skincare Ads
Sticky Skincare Ads
e.l.f. Cosmetics' Super Bowl Ad Stars Jennifer Coolidge & "Baby Dolphin Skin"
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18
Temperature-Sensitive Mayo Jars
Temperature-Sensitive Mayo Jars
Hellmann’s Smart Jar Changes to Help Fight Food Waste
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17
Grocery Store Runway Shows
Grocery Store Runway Shows
Lidl Created a Runway Show Inspired by London Fashion Week
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16
Mullet-Only Salons
Mullet-Only Salons
Foxy Bingo Opened Dirty Gertie’s Mullet Salon for a Limited Time
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15
In-Store Fragrance Finders
In-Store Fragrance Finders
YSL Beauté's Scent-Sation Uses Neuroscience to Personalize Fragrance
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14
Community-Centric Headquarters
Community-Centric Headquarters
SPACE10 Embraces Community-Centric Design for Its Headquarters
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13
Next-Generation Plant-Based Milk Campaigns
Next-Generation Plant-Based Milk Campaigns
This Silk Nextmilk Campaign Boasts Plant-Based Diets
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12
Hand-Shaped Snacking Dishes
Hand-Shaped Snacking Dishes
The Limited-Edition Goldfish x Boban Hand Dish Holds 301 Goldfish
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11
Gen Z Dating Campaigns
Gen Z Dating Campaigns
Tinder's 'It Starts with a Swipe' Shows Celebrates How Gen Z Connects
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10
Super Bowl Donut Promotions
Super Bowl Donut Promotions
This Krispy Kreme Super Bowl Promotion Enhances Value for Fans
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9
Wild Granny Campaigns
Wild Granny Campaigns
Liquid Death's 'Your Grandma’s Energy Drink' Stars Daring Old Women
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8
Life-Sized Doll Dreamhouses
Life-Sized Doll Dreamhouses
Fans Can Step Inside Barbie’s Dreamhouse at This Immersive Experience
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7
Spooky Street Ad Experiences
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
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6
Food Truck Billboards
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
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5
Astrology-Inspired Tea Collections
Astrology-Inspired Tea Collections
Magic Hour Boasts a Wide Range of Premium Functional Teas
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4
Otherworldly Fashion Brand Billboards
Otherworldly Fashion Brand Billboards
The Vollebak Mars Billboard is Ready for the Red Planet
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3
Label-Less Wine Bottles
Label-Less Wine Bottles
Crate by Fourth Wave Wines is a Sustainable, Label-Free Wine
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2
Long-Lasting Satin Lipsticks
Long-Lasting Satin Lipsticks
Elf Cosmetics Launches the O Face Satin Lipstick Shades
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1
Degreaser-Inspired Colognes
Degreaser-Inspired Colognes
MSCHF's Smells Like WD-40 Was Inspired by an Industrial Lubricant
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