DoorDash Partners with Aldi and Launches its First Rewards Card
Kanesa David — March 1, 2023 — Marketing
References: doordash & foodondemand
DoorDash has collaborated with Chase to launch its first rewards credit card and confirmed a new partnership with Aldi. The new DoorDash Rewards Mastercard from Chase may significantly reduce grocery delivery costs for many cardholders. Customers who use the new credit card will receive rewards for eating out, ordering in, or purchasing ingredients to cook at home.
The DoorDash-Aldi cooperation now enables same-day delivery at more than 2,100 Aldi outlets throughout 38 U.S. states. More than 98 percent of DoorDash's monthly users will now have access to Aldi’s grocery products on its platform, giving them more flexibility when ordering groceries.
“By partnering with DoorDash, we can conveniently bring our award-winning, fresh and affordable groceries to even more of our customers’ doors with the click of a button,” said Scott Patton, vice president of national buying at Aldi. “Whether shopping for a weekly grocery haul or in need of a few extra ingredients for tonight’s dinner, our customers now have another way to shop Aldi for all their grocery needs.”
Image Credit: DoorDash
The DoorDash-Aldi cooperation now enables same-day delivery at more than 2,100 Aldi outlets throughout 38 U.S. states. More than 98 percent of DoorDash's monthly users will now have access to Aldi’s grocery products on its platform, giving them more flexibility when ordering groceries.
“By partnering with DoorDash, we can conveniently bring our award-winning, fresh and affordable groceries to even more of our customers’ doors with the click of a button,” said Scott Patton, vice president of national buying at Aldi. “Whether shopping for a weekly grocery haul or in need of a few extra ingredients for tonight’s dinner, our customers now have another way to shop Aldi for all their grocery needs.”
Image Credit: DoorDash
Trend Themes
1. On-demand Delivery - The collaboration between DoorDash and Aldi proves that on-demand delivery for groceries is becoming a trend that provides convenience for customers.
2. Rewards Credit Cards - The launch of DoorDash's Rewards Mastercard shows that the trend of credit card rewards for food and grocery purchases is giving companies a competitive edge in the market.
3. Online Grocery Shopping - The partnership between DoorDash and Aldi signals a trend in online grocery shopping, where more customers are opting for home delivery and making purchases through online platforms.
Industry Implications
1. Food Delivery Services - Food delivery companies can take advantage of the growing trend in on-demand delivery of groceries by partnering with major grocery store chains like Aldi.
2. Credit Card Companies - Credit card companies can tap into the trend of rewards credit cards for food and grocery purchases, offering customers incentives and benefits that will keep them loyal to their brand.
3. Online Grocery Stores - Online grocery stores can expand their reach and customer base through partnerships with delivery companies like DoorDash, providing the convenience of home delivery and same-day service.
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