Panda Express is Giving Away Free Limited-Edition Mini Woks from Lodge
Katherine Pendrill — March 4, 2023 — Marketing
References: thedailymeal & fastfoodpost
Panada Express just launched a new Sizzling Shrimp entree and it's encouraging fans to come in and try the new dish by giving away free limited-edition mini woks from Lodge.
On March 9, 2023, select Panda Express locations will be giving away free mini woks from Lodge with the purchase of the brand's newest entree. To take advantage of the offer, all you have to do is purchase any size Sizzling Shrimp entree and you'll receive your very own miniature wok. The Lodge’s mini woks can be used to perfectly reheat Panada Express leftovers or to create your own sizzling dishes at home.
The mini wok giveaway is a one-day-only event so be sure to stop by a participating Panada Express locations on Thursday, March 9, 2023.
On March 9, 2023, select Panda Express locations will be giving away free mini woks from Lodge with the purchase of the brand's newest entree. To take advantage of the offer, all you have to do is purchase any size Sizzling Shrimp entree and you'll receive your very own miniature wok. The Lodge’s mini woks can be used to perfectly reheat Panada Express leftovers or to create your own sizzling dishes at home.
The mini wok giveaway is a one-day-only event so be sure to stop by a participating Panada Express locations on Thursday, March 9, 2023.
Trend Themes
1. Limited-edition Collectibles - Restaurants and food brands can offer free, limited-edition collectibles with new product launches to encourage trial and boost sales.
2. Incentivized Purchases - Offering free gifts or exclusive rewards with the purchase of new products can incentivize consumers to try them and increase brand loyalty.
3. At-home Cooking Tools - Including a branded cooking tool or kitchen gadget as a giveaway can encourage consumers to experiment with cooking at home and reinforce brand association.
Industry Implications
1. Quick Service Restaurants (QSR) - QSRs can use limited-edition giveaways to drive traffic and increase sales, while also promoting new menu items and encouraging brand loyalty.
2. Food and Beverage - Offering exclusive gifts or rewards with new food and drink products can create excitement, generate buzz, and lead to increased trial and purchase.
3. Retail and Consumer Goods - Including a branded gift or collectible with the purchase of new products can differentiate brands, create a sense of exclusivity, and convert new customers into loyal ones.
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